Việt Nam tourism targets emerging markets

In shaping the future of the tourism industry, data-driven marketing and insight-led strategies are considered vital tools in attracting the next wave of global travelers, especially those from Eastern Europe and the Commonwealth of Independent States (CIS), experts said.

Hà Nội’s golden travel season: a dynamic comeback on all fronts

With a steady tourism rebound and a creative wave of new experiences, Hà Nội is emerging as one of Asia’s most compelling destinations. From nighttime heritage tours to riverside excursions and railway journeys into the past, the capital is rewriting the rules of urban travel in 2025.

Khánh Hoà’s 1000-year-old Chăm towers become tourist hotspots

​Dubbed the “land of ancient towers”, Khánh Hoà boasts a rich Chăm legacy through architectural masterpieces like the Po Nagar, Hòa Lai, Pô Klong Garai, and Po Rome towers. Among them, the Po Klong Garai and Po Nagar complexes stand out for their historical significance, aesthetic appeal, and cultural value.

Cải lương contestants offer free performances in HCM City

Thirty-two contestants of the national cải lương (reformed opera) contest Chuông Vàng Vọng Cổ (Golden Bell) 2025 will offer free performances of cải lương and tài tử music for naval soldiers and students in HCM City on July 20.

Launching pad for young filmmakers

More than a dozen outstanding film projects in the Asian-Pacific region have been selected to a project market titled 'Project Incubator', a highlight of the third Đà Nẵng Asian Film Festival. The programme becomes a launching pad for young filmmakers, helping them take confident steps into the professional world of filmmaking.

AI opens new path for image industry: Insiders

Though the term "image industry" remains relatively new in the local context, the development of a creative ecosystem driven by AI will contribute to the advancement of Việt Nam's cultural industries.

Việt Nam tops list for meaningful cultural adventures among Australian travellers

The article describes Việt Nam as a vibrant, atmospheric, and culturally rich nation. Citing the latest figures from the Australian Bureau of Statistics (ABS), it notes that the number of Australians visiting Việt Nam in the first quarter of 2025 surged by 54 per cent compared to the same period in 2019, outpacing all other international destinations.

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