|Trịnh Quang Chung, Google’s head of industry, speaking at a seminar in HCM City on June 20. — VNS Photo |Viet Nam News
HCM CITY — Tuổi Trẻ (Youth) newspaper and Google held a seminar on solutions and tools to help tourism enterprises gain a competitive advantage on the mobile platform in HCM City on Tuesday.
"Picking visitors through the click of a mouse" held at the Sofitel Hotel saw Google experts introduce trends and ways to help travel businesses move into the digital world.
Through Google’s free support tools, companies can tap potential customers as they search for first-hand information related to travel destinations and other useful information, they said.
Trịnh Quang Chung, Google’s head of industry, said the mobile platform can help small businesses in Việt Nam find customers across continents without having to go anywhere.
“That’s why Google offers a variety of tools and programmes to help Vietnamese businesses make the most of this mobile platform.”
Lê Xuân Trung, deputy editor-in-chief of Tuổi Trẻ, spoke about the benefits of moving into the digital environment.
In 2016 Việt Nam welcomed 10 million tourists, a 26 per cent rise over 2015. Tourism accounts for 6.6 per cent of GDP and the rate is expected to increase to 10 per cent in 2017. — VNS