Sri Lanka, often called the 'Pearl of the Indian Ocean', is a destination that captivates travellers and investors alike. With its stunning natural landscapes, rich cultural heritage and dynamic economy, this tropical paradise offers an unparalleled blend of tourism and investment opportunities, making it a must-visit location for the global community.

The island nation boasts a history spanning over 2,500 years, woven into its culture, architecture and traditions. Travellers can immerse themselves in the majesty of Sri Lanka’s ancient cities such as Anuradhapura, Polonnaruwa and Dambulla, marvel at the breathtaking Sigiriya Rock Fortress and pay homage at the sacred Temple of the Tooth Relic in Kandy. These timeless sites, recognised as UNESCO World Heritage landmarks, are a testament to the country’s deep-rooted heritage and serve as gateways to understanding the island’s illustrious past.

A visit by ambassador Poshitha Perera to Bái Đính Pagoda in Ninh Bình Province on September 28, 2024. Photo courtesy of the Embassy

Sri Lanka and Việt Nam share a profound religious connection, with Buddhism serving as a cultural and spiritual bridge between the two nations. Both countries honour their Buddhist heritage through traditions, temples and festivals that reflect shared values of peace and compassion.

The sacred Sri Maha Bodhi Tree in Anuradhapura, brought to Sri Lanka in the 3rd century BCE from the Bodhi Tree under which Shakyamuni Buddha attained enlightenment, is cherished as a national treasure by the Sri Lankan people. As a symbol of profound spiritual and cultural significance, it continues to inspire reverence worldwide.

In a gesture of shared heritage, two saplings from the sacred Sri Maha Bodhi Tree were gifted to Việt Nam and now thrive in the Bái Đính and Tam Chúc pagodas in Ninh Bình Province. Further strengthening this bond, the Central Cultural Fund of Sri Lanka is providing technical expertise to develop the Bodhi Complex at these sites, integrating state-of-the-art Sri Lankan architectural elements. This collaboration reflects the deep-rooted spiritual connection and shared commitment to preserving Buddhist heritage between Sri Lanka and Việt Nam.

This year marks a momentous milestone as Sri Lanka and Việt Nam celebrate 55 years of diplomatic relations, underscoring the enduring friendship and cooperation between the two nations.

Beyond its historical and cultural allure, Sri Lanka is a treasure trove of natural beauty. The turquoise waters of Mirissa, Unawatuna, Tangalle and Pasikuda beaches are ideal for relaxation, while the rolling tea plantations of Nuwara Eliya and Ella offer serene escapes into the misty highlands.

Wildlife enthusiasts can embark on safaris in Yala and Udawalawe National Parks, encountering elephants, leopards and a plethora of exotic bird species. Adventurers can explore the island’s surfing hotspots, thrilling hiking trails and whale-watching excursions. For those seeking tranquility and rejuvenation, Sri Lanka’s ancient indigenous wellness practices provide a holistic retreat.

General Party Secretary Tô Lâm talks to Ambassador Poshitha Perera at his presentation of credentials on September 17, 2024. VOV Photo

Sri Lanka is not just a destination for tourists. The island is rapidly emerging as a hub for global investors, offering a wealth of opportunities in diverse sectors.

Tourism itself is a fertile ground for investment, with increasing demand for eco-friendly resorts, boutique hotels and luxury experiences. The agriculture and food processing sector is another promising area, with Sri Lanka’s globally acclaimed Ceylon tea, spices and organic produce paving the way for innovative agro-processing ventures.

Sri Lanka is also encouraging investment in electric vehicle (EV) manufacturing as part of its commitment to sustainable development and a greener future. By emphasising renewable energy and eco-friendly initiatives, the country is fostering an environment conducive to businesses interested in establishing operations in EV production and related technologies.

The government’s ambitious infrastructure projects, including port expansions and highway developments, reflect its vision of becoming a regional logistics hub. Additionally, Sri Lanka’s renewable energy sector holds immense potential, with a strong focus on solar, wind and hydropower to achieve sustainability goals. The island’s skilled labour force further enhances its appeal as an investment destination.

Apart from these opportunities, Sri Lanka seeks to strengthen collaborations with Việt Nam in various sectors, including information technology, industrial parks, agriculture, pharmaceuticals and mixed development projects, such as the transformative Port City initiative. These collaborative efforts promise mutual growth and opportunities, reinforcing the longstanding partnership between the two nations.

Sri Lanka’s unique charm lies in its ability to offer something for everyone. Whether you are a traveller yearning for serene beaches, cultural exploration and thrilling adventures, or an investor looking for dynamic opportunities in a strategic location, Sri Lanka welcomes you with open arms.

The Sri Lanka Embassy in Hà Nội warmly invites Vietnamese travellers and business leaders to discover the unparalleled beauty and boundless opportunities of our island paradise. For those interested in exploring investment or business opportunities, we encourage you to reach out to us at slemb.hanoi@mfa.gov.lk. It would be our pleasure to guide you through the abundant prospects Sri Lanka has to offer. VNS