Việt Nam needs to enhance energy efficiency methods

Ngô Thúy Quỳnh, deputy director of Petroleum and Coal Department under Ministry of Industry and Trade spoke to Công Thương (Industry and Trade) newspaper about the master plan for development of Việt Nam's petroleum industry

Việt Nam climbs three spots in global soft power rankings Việt Nam was the only country among the 10 member states of the Association of Southeast Asian Nations (ASEAN) to improve its ranking this year.

Local lacquer to take on the world

Vietnamese lacquer painting, or sơn mài, has become a precious and unique artistic craft over the course of thousands of years. Its global reputation is to be fostered now the Ministry of Culture, Sports and Tourism has officially approved a project on building and publicising a national brand for Vietnamese lacquer art by 2030.

Firms told brand building is key to success According to the Ministry of Industry and Trade’s Trade Promotion Agency, although the number of businesses honoured with Vietnam National Brand recognition has increased throughout the years (from 30 in 2008 to 124 in 2020), it lagged behind expectations.

Việt Nam expects to hit its GDP goal in 2021 with stable economic development Việt Nam's gross domestic product (GDP) was estimated to increase 2.91 per cent in 2020 due to the Government's economic management experience over the past years, a safe and healthy macroeconomic environment and stable politics. In 2021, the economic growth is expected to reach the target of 6 per cent set by the National Assembly, although the world economy is forecasted to continue the slowing trend due to challenges from the COVID-19 pandemic. The General Director of General Statistics Office Nguyễn Thị Hương spoke to the Vietnam News Agency reporter about this issue.

Việt Nam becomes fastest growing nation brand Việt Nam has become the fastest growing nation brand in the Brand Finance’s ranking this year, with its brand value skyrocketing by 29 per cent to US$319 billion.

Việt Nam needs to promote brand building for rice exports

While 2020 has been a successful year for Vietnamese rice exports, more must be done to accelerate the development of the national rice brand, experts have said.

A new stage of branding for Vietnamese cultural tourism to open

This is considered a step to concretise the development strategy of cultural industries and the Vietnamese tourism development strategy through the promotion of national cultural identity.

Vinamilk vows to continue developing national brand on world market Vietnam Dairy Products Joint Stock Company (Vinamilk) was honoured as National Brand for the sixth consecutive time on November 25.

Đà Lạt tourism honoured as the national brand in 2020

The tourism product entitled 'Recreational Tourism Associated With Exploring Natural Tourism Resources and Culture of Đà Lạt', is one of 283 products of 124 enterprises granted the title this year, according to the Ministry of Industry and Trade.