Lotte Mart staff in Hà Nội text to support the Việt Nam Red Cross programme for people in flooded areas.– VNS Photo Thanh Hải
HÀ NỘI — A programme to raise funds for flood victims via text message has received VNĐ429.8 million (US$19,100), according to Việt Nam Red Cross Society.
The programme, launched on July 8 by the society and the national humanitarian information portal, will last until September 4 and aims to raise at least VNĐ1.5 billion to buy necessities, build and repair houses for the households hard hit by the recent floods and landslides in the northern mountainous areas, as well as help victims find ways to earn their living.
So far 21,490 text messages have been sent to the programme so far, each with a donation worth VNĐ20,000.
People can text ’VL’ to the number 1407 to donate to the SMS programme. They can also send donations in cash or in kind should be addressed to the Việt Nam Red Cross offices in Hà Nội and HCM City. Money can be transferred to the account of the Việt Nam Red Cross, account No. 124 0202 005348 at the Việt Nam Bank for Agriculture and Rural Development, Hoàng Mai branch.
Lotte Mart Việt Nam JSC called on its staff and customers to respond to the campaign to help people in flooded areas at a ceremony on Saturday in Hà Nội.
More than 2,000 staff members of Lotte Mart Việt Nam at 13 Lotte commercial centres nationwide will take part in the campaign as well as carry out communication activities to encourage customers to support the Việt Nam Red Cross programme for people in flooded areas.— VNS