Viet Nam News
HÀ NỘI — VinFast, the first Vietnamese automobile manufacturing complex opened by Vingroup, presented 20 sedan and SUV designs and officially launched a contest to select the most favourite car models on October 2.
This is the first time that the Vietnamese people have been asked for their inputs, along with the automaker, to find modern cars matching with the world trend and is suitable with the tastes and demands of the Vietnamese market.
The 20 vehicles designed specifically for VinFast come from four world renowned car design studios -- Pininfarina, Zagato, Torino and Ital Design -- who have brought to VinFast an impressive collection.
Interestingly, despite different design styles, the cars have three things in common – luxury, modernity and following the global trend of high-end cars.
The competition is aimed at understanding the expectations of the majority of domestic customers to find two luxurious and useful models of sedan and SUV that reflect the spirit and philosophy of the Vietnamese people.
From October 2 to 16, the customers can vote on website www.binhchonmauxe.vinfast.vn. Each sample has a variety of images from different angles to showcase the car’s style and parts. Besides this, participants also have the opportunity to win attractive prizes. The first prize is worth up to VNĐ500 million for those who have selected the best models under the two categories of sedan and SUV.
In addition, VinFast will also host many interesting mini-games on its fanpage so that customers can directly share and comment on the models.
"We want consumers to put their minds to the question – "What type of VinFast car do you want to own in the future?" The comments will be valuable motivation for us to produce cars which are not only safe and of high quality but also sleek and modern in line with the world trend and suitable for the people and topography of Việt Nam," Vice Chairman of Vingroup Nguyễn Việt Quang said.
With the motto Style - Safety - Innovation - Pioneer, VinFast is utilising all its resources to roll out the first car in September 2019. Besides the selection and approval of vehicle designs, the company is also working with its partners, who are leaders in technology and consultancy, and market research companies to realise the dream of making a Vietnamese car that meets international standards.
Award winning car model contest
The prizes of the VinFast car contest will have total value of VNĐ1.1 billion (US$48,298), including the following:
• First prize goes to the participant who meets both the conditions:
(i) Selects the right sedan and SUV with the highest ratings.
(ii) Predicts the correct ratings for the two models.
• Two second prizes -- for one participant who votes sedan and one participant who votes SUV. The winners will be people who vote the most popular vehicles and mostpredicted the percentage of participants who have made the same selection but not won the first prize (If more people have the same result, the earliest participants will win).
The prize is a voucher worth VNĐ50 million, which can be used to purchase goods and services in the ecosystem of Vingroup.
• 30 third prizes for 15 participants who voted sedan and 15 participants who voted SUV. The winners will be people who vote the most popular vehicles and mostpredicted the percentage of participants who have made the same selection but not won the second prize (If more people have the same result, the earliest participants will win).
The prize is a voucher worth VNĐ10 million, which can be used to purchase goods and services in the ecosystem of Vingroup.
• 100 encouragement prizes for all eligible participants (who did not win the first prize, second and third prizes) who have the chance to win the award through random selection. The prize value is one VinID card worth VNĐ2 million.
Vouchers cannot be converted into cash.
Information of four design studios:
Pininfarina, headquartered in Cambiano, Italy, was founded in 1930. The company’s partners include world-renowned car manufacturers such as Ferrari, Alfa Romeo, Peugeot and FIAT, as well as GM, Lancia and Maserati, along with emerging names from Asian countries such as South Korea and China.
Zagato is headquartered in Milan, Italy, founded in 1919. The company is a partner of famous car manufacturers such as Alfa Romeo, Aston Martin, Bentley and Bugatti, as well as Ferrari, Jaguar, Lamborghini, Maserati and Rolls-Royce.
Torino is based in Genova, Torino, Italy, with partners such as Ferrari, Maruti Suzuki, McLaren and Nissan.
Ital Design, based in Moncalieri, Torino, Italy, was established in 1968, with partners such as Audi, Volkswagen, Maserati, Bugatti, BMW and Alfa Romeo. — VNS