New Skin Advisor Live (SAL) bot integrates rich clinical research data with diagnosis technology to take the confusion out of diagnosing common skincare concerns

SINGAPORE - Media OutReach - 18 July 2019 - Beauty brand POND'S today announced it is launching the world's firstAI-powered skin diagnostic chatbot which, using a combination of advanced AIand skin diagnosis technology, will help consumers combat skincare concernsacross four main areas -- uneven skin tone, spots, pimples and wrinkles. 

The Skin Advisor Live bot, named 'SAL', embracesGoogle's highly superior neuro-linguistic programming and BrighTex BioPhotonics's (BTBP) DeepTag skindiagnosis technology to offer consumers advanced skin diagnosesthrough an intuitive and fun chat.

BTBP's DeepTag technology- a patented skin map technology from Silicon Valley -- and clinical research data from The POND'S Institute will be utilizedto deliver skin diagnoses of unparalleled accuracy and of a higherconsistency match rate compared to dermatologists.

Using their highly customizeddiagnosis from SAL, combined with product recommendations backed by years ofin-depth research by POND'S, consumers are able to select a reliable personalskincare product and regime recommendation to help meet their particular skincareneeds. 

SAL is available inIndonesia via messenging app, LINE, and Argentina, Columbia, United ArabEmirates and South Africa via Facebook Messenger.

"POND'S hasalways been known for providing consumers with expert skincare and making beautymore accessible," says Rohit Bhasin,Global Brand Vice President, POND'S, Unilever. "We recognise how confusing andoverwhelming it can be for anyone to pick the right skincare products whenthere are so many choices.

"We want to usetechnology to solve this problem, by helping consumers gain a deeperunderstanding of their skin type and matching them with the most effectiveproducts. With SAL, consumerscan build and optimise their skincare regime -- via popular social messagingapps -- through this science-based, data-led skin diagnostic tool." 

How is skin diagnosed?  

Consumers upload a selfie, complete a shortquiz and their customized results will be ready in under a minute.   

How does SAL diagnose skin?  

Skin will be analyzed byBTBP DeepTag's advancedAI technology and results will be classified across four indicators of skinhealth: uneven skin tone, spots, pimples and wrinkles.  

"We believe that skincare should be builtupon a deep knowledge and understanding of each individual's skin," says JudyMao, Research and Development director for POND'S's Global Design, "Thisis why we worked with BTBP to create SAL to help consumers diagnose theirskin easily. SAL is a game-changer when it comes to skin diagnoses and ourproduct recommendation tool is backed by years of consumer researchand product trials. The POND'S Institute will continue to exploreinnovative ways to help consumers improve their skin health."

Speaking on behalf of BrighTex BioPhotonics,Raj Chhibber, CEO says, "Weare delighted to collaborate closely with POND'S to bring a smarter skincareregime to consumers around the world bringing a new levelof accuracy on the skin diagnostic results, resulting in a moreaccurate skincare products and regime recommendation."

About POND'S

POND'S has garnered morethan 150 years of skincare expertise and   is devoted to  making beauty more accessible for everyone. In line with this vision, POND'Sset up its research arm The POND'S Institute in 1990. Today, The POND'SInstitute has over 700 scientists working to develop the latest technologiesand deepen years of skincare understanding to bring you innovative productsthat are efficacious and enjoyable. POND'S is a personal care brand owned byUnilever.