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ITE Hong Kong, the city's only travel fair,cover Southern China
BUENOS AIRES, ARGENTINA / LIMA, PERU - Media OutReach - 26 November 2018 - World's 10th largest by total spending in 2016, Hong Kong's outbound market is big and high quality too withthe highest per capita spending among world's top tenmarkets! In 2017, Hong Kong spent US$25.5 billion, up 5.8%, which again higherthan that of Japan !
ITE Hong Kong, the city's only travel fair, also well cover southernChina and draw nearly 2000 buyers and trade visitors from cities in the Greater Bay Area (the Bay)!
The Bay, which has a cumulative GDP of US$1.69 trillion and populationof 68 million, includes Hong Kong, Macau and 9 Guangdong cities like Guangzhouand Shenzhen. The launching of Mega Bridge and Express Rail extension toHong Kong boost closer integration so likely more visitors to ITE!
Highly international, 87% of ITE's 666 exhibitors fromabroad and China, and some 180 target MICE (Meetings, Incentives, Conferences& Events). With seperate days, promotions and seminars etc.,and highlighting theme travels, ITE exhibitors under same roof meet buyers andquality visitors from local and regionaltravel trade, MICE and well off FIT !
Of ITE's 12460buyers and visitorsin two trade days which require registration for admission, 73% from Hong Kongand 21% from mainland China, while 6580 from travel agents or operators and2567 MICE or corporations.
Of the 90000 visitors in ITE's twopublic days 84% are FIT ; educated (42% university &another 34% post-secondonary), 63% book at fairground and 60% onlinebooking directly with suppliers like airlines and hotels, thus are accessibleto overseas suppliers.
ITE offers exhibitors B2B and B2C programs each with freeand optional services, which can include e-newsletter promotions,Business Matching for quick dating between buyers and sellers, assistancein holding trade seminar or workshop,sponsorship, online and onsite advertising etc.
Organized by TKS Exhibition ServicesLtd and supported by Ministry of Culture and Tourism of the People's Republicof China and Hong Kong Tourism Board etc., ITE Hong Kong2019, the 33rd ITE onleisure and the 14th ITE MICE, will be held from June 13 to 16 at HongKong Convention & Exhibition Centre. More details at www.itehk.com, orto travel@tkshk.comfor enquiry.
