New platformto feature Shopmatic's eclectic mix of products from merchants across geographies 

SINGAPORE - Media OutReach - 22 November 2018 - Shopmatic, a Singapore-basede-commerce platform, announced today the launch of its ground-breaking newplatform, 'Shopmatic World'. Spearheading the causeof enhanced visibility for the Small and MediumBusinesses (SMBs), Shopmatic World is harboured around the real storiesof online entrepreneurs whose distinguished ingenuity and perseverance havegone into the genesis of their brands. The globalplatform endeavours to transform the way small businesses connect with theiraudience, inviting online shoppers to spend time discovering unique productsand services from merchant stores.

Shopmatic prides itself in enabling the entire gamut of thee-commerce ecosystem for a number of inspired entrepreneurs and onlinemerchants. With the solutions and support provided by Shopmatic,over 50,000 hobbyists, artisans, craftspersons, stay-at-home mothers, small andmedium businesses, among others, have found their way to becoming onlineentrepreneurs. Now with the launch of Shopmatic World, Shopmatic willhelp these online entrepreneurs share their individual narratives and betterconnect with shoppers. This real connection begets moreopportunities for the brands to bolster their sales, presence, and influence inthe digital world. 

Anurag Avula, CEO and Co-Founder of Shopmatic, said, "We are very excitedto launch Shopmatic World especially since it aims at deliveringsignificant value to our merchants,  helping them get discoveredonline. Often, brands go unnoticed in the cloud and need some help gettingnoticed by discerning buyers. Shopmatic World curates the stories of ingenuity and perseverance ofentrepreneurs and the resilience in which they transformed from skilledprofessionals or hobbyists to successful entrepreneurs. With this curatedplatform, we intend to help small businesses get discovered for theiruniqueness."

Shopmatic World is only open to sellers who have created their ownecommerce stores using the Shopmatic platform. Shopmatic World will serve as a discovery platform for buyers,showcasing individual stories of these different sellers, and the products orservices they are selling. Those interested in buying any of the productsor services showcased will be redirected to the sellers' individual websites tofulfil their orders.  

ShopmaticWorld opens to an enchanting showcase of different brands, carrying a briefsnippet about each seller, with accompanying pictures. Online visitors candelve deeper into the brands that intrigued them at first sight and discoverthe story behind its genesis, along with its top-selling products. If theonline visitors wish to purchase from the brand of their liking, they wouldthen be redirected to the individual online store of the brand. 

About Shopmatic 

Shopmatic isan international e-commerce company that has been launched to help businessowners sell their products and services online. From developing a unique webstore, to listing businesses on marketplaces and social media channels, togiving insights on how to sell online, Shopmatic helpsbusiness owners manage the full spectrum of what is required to grow theirbusinesses. Founded in December 2014, Shopmatic isheadquartered in Singapore and has offices in India. The company is quicklyexpanding to the rest of Asia. Shopmatic hasraised US$5.7 million in Series AA funding led by August Global Asset Management (formerly known as ACP), atechnology-focussed venture capital firm, and SPRING SEEDS Capital Pte Ltd, theinvestment subsidiary of SPRING Singapore. For more information, pleasevisit www.goshopmatic.com.