REBEL Fighting Championship Gets a Boost with a Sponsorship Deal

May 23, 2019 - 03:27
REBEL Fighting Championship Gets a Boost with a Sponsorship Deal

SINGAPORE - Media OutReach - 22 May 2019 - REBEL Fighting Championship (FC), a dynamicAsian Mixed Martial Arts (MMA) sports entertainment company headquartered inSingapore, has secured a 6 million RMB (approximately 1.2 million SGD)partnership deal with Qingdao Ji Ke Apartment Management Co. Limited to supportRebel's MMA events in the latter half of this year.

Qingdao Ji Ke Apartment Management Co. Limited, a real estate company specialisedin apartments rental and estate agency business based in Qingdao, theprosperous city of Shandong province, in its goal to expand its presencethroughout all the regions in China, has partnered with REBEL FC, for thepurpose of leveraging on the immense reachability of REBEL FC live events tostrengthen their nation-wide positioning to further grow the business and brandawareness.


With an estimated martial arts fanbase of 300million people and close to 20 percent of the total population being frequentmartial arts TV viewers, China's MMA market has shown huge potential to becomeone of the largest in the world. Qingdao Ji KeApartment Management Co. Limited and REBEL FC will work together to expand theinfluence of China's MMA scene to a new level by raising its attraction toChinese MMA athletes and keen audiences in the country.


"After seeing an exciting live REBEL event, we feel a strong synergy withREBEL FC. MMA is one of the fastest growing sports in China and, like ourproperty rental business, it is popular among the young and high-income professionals.This sponsorship deal is an essential part of the growth strategy of ourproperty business throughout China and it signals our intention to support thedevelopment of such an important sport for China," said the spokesperson from QingdaoJi Ke Apartment Management Co. Limited.


"With REBEL FC's vision of hosting events throughout the big cities inChina as well as garnering an average reach of more than 13 million viewers onboth TV and digital platforms for its last two events and a future reality showin the works, this partnership holds tremendous promise," added thespokesperson.


"As we have experience in organising MMA events in cities such asShanghai, Shenzhen and Guangzhou, our events are a perfect complement to QingdaoJi Ke Apartment Management Co. Limited's rental apartments in their goal ofestablishing a foothold in major cities in China. Their clientele consistsmostly of young, working professionals, who are also a key demographic in REBELFC's target market," said Justin Leong, CEO of REBEL FC.


As part of the sponsorship package, Qingdao Ji Ke Apartment ManagementCo. Limited's logo will appear on REBEL FC's cage mat and all official Rebel FCmarketing platforms. REBEL FC will soon be announcing its line-up of events forthe second half the year.

About REBEL Fighting Championship

REBEL Fighting Championship is a dynamicMixed Martial Arts (MMA) entertainment company, committed to bringing excitingand engaging MMA entertainment to our customers in Asia and internationally. Weare focused on pursuing the highest standards of excellence in our live eventproduction, MMA talent development and promoting awareness of MMA. Founded inMay 2013 and headquartered in Singapore, the company comprises a group ofvibrant and creative professionals with diverse backgrounds in production,marketing, business development, event management, public relations and MMAmatchmaking.