• People were lining up as early as 9pm the night before theofficial release
• Popular demand of the Huawei P30 Series underlines the brand'sgrowing appeal in Singapore

Image 1. Crowds eagerlywaiting to get their hands on the latest Huawei P30 Series smartphone thismorning.

SINGAPORE- Media OutReach  - APRIL 6, 2019 - Today, the HUAWEIP30 Series made its debut sale at VivoCitywith hundreds in line as early as 9pm the day before. Since its global launchin Paris last week, the Huawei P30 Series quickly became the talk of the townamong fans and new users for its world's first Leica Quad Camera with industry-leadingzoom capabilities and low-light performance.

Image 2. Ms.Yvelyn Tey, together with her fiancé were first in line since 9pm the nightbefore.

Ms.Yvelyn Tey, age 29, was first in line since 9pm before the day of launch withher fiancé and she will be using a Huawei smartphone for the first time. "Istarted to know about Huawei since its launch of its previous Mate 20 Seriesand I have heard great reviews of the phone ever since. My fiancé has also beenraving to me about the cameras on Huawei. I often use my phone to take photosso having a good camera is really key for me. When I heard about the night modeof the P30 Series, I was very impressed."

Image 3.Ms. Valerie Kang and her boyfriend came prepared to camp overnight since 10pmto purchase the new Huawei P30 Pro.

Next in line was another young couple, Ms. Valerie Kang, age 29,and her boyfriend who came prepared to camp overnight since 10pm for the HuaweiP30 Series. "When we saw how the Mate 20 Series was sold out so quickly lastyear, we decided to arrive early last night to be safe so that we can get ourP30 Pro together," commented Ms. Kang. "We have never used a Huawei before andwe are very excited to use the camera because of the good reviews that we haveread online."

Image 4.Travellers from Belgium, Lizze de Vreese and her boyfriend took a special tripdowntown to VivoCity to purchase the Huawei P30 Pro.

Therelease of the Huawei P30 Series today also drew the hearts of many beyond theshores of Singapore including travellers from Belgium, Lizzie de Vreese and herboyfriend who took a special trip downtown to VivoCity to purchase the HuaweiP30 Pro. "I've seen so many incredible images shared on social media that weretaken with a Huawei phone and I knew that I had to switch my phone then. I havealways been an Android user but I have been completely bought over by thecamera quality of the P30 Pro. I am looking forward to snap away with my newphone during my travels!"

Image 5.Customers trying out the new SuperZoom lens on the Huawei P30 and P30 Pro.

Taking the reins from its predecessor, the P20Pro, the Huawei P30 Pro tops the charts in DxOMark's Photo and Video categories with an all-time high scoreof 112 and 97 points respectively.[1]

Furtheradding to Huawei's smartphone photography credentials, the Huawei P30 Pro wasrecently recognised by the Technical Image Press Association (TIPA) as "BestPhoto Smartphone". The crowning jewel of the HUAWEIP30 Pro rests in its world's first Leica Quad Camera that is equipped with a revolutionaryRYYB colour filter array, empowering photography enthusiasts to capturestunning images even in the dark with the smartphone.

The Huawei P30 Pro was also lauded among the crowd for itsjaw-dropping 50x digital zoom capabilities that can capture objects on cameraas far as approximately 580 metres in distance, a breakthrough for thesmartphone industry.

Image 6.Mr. Francis Toh (right) decided to switch his phone to a Huawei P30 Pro afterbeing convinced by his wife Mrs. Amy Toh (left).

Mr. Francis Toh, decided to switch to Huawei after beingconvinced by his wife, Mrs. Amy Toh, who has used the Huawei Mate 10 and P20Pro. "When I compared the images taken from my phone and my wife's, I was veryamazed with the detail and the difference was very obvious. I decided to followthe updates for the latest Huawei products so that I can plan my purchaseahead. I think what really makes the P30 Pro stand out for me is the low-lightphotography and zoom capabilities that no other phone has ever introduced."

In 2018, the global sales revenue of Huawei's consumer businessreached CNY348.9 billion, up 45.1% year-on-year. In Singapore, Huawei maintained strong salesgrowth that doubled from the previous year. Huawei also emerged in the list oftop 5 brands in YouGov Brand Index for most improved brand sentiment in2018.[2]

"Innovative technologies has always been thehallmark of our brand. The new Huawei P30 Series features outstanding camera upgradesahead of its time that will enable more freedom and room for creativity amongusers to capture the best moments in life," said Xu Chengfei, Managing Directorof Huawei Consumer Business Group Singapore. "The response at our public launchtoday has exceeded our expectations and is testament to consumers' confidencein our line of smartphones. The Huawei P30 Series is our best-seller yet and welook forward to providing our customers with more quality and innovativeproducts."

Image 7.This year, Huawei introduced an electronic queue system at its launch event tofacilitate a swift and smooth customer experience during purchase. Customerswho were in line overnight were also treated to breakfast and given bottles ofwater.

The HUAWEI P30 Series is available at allHuawei Concept Stores, local telecommunication operators, authorised mobileretailers, selected consumer electronic stores and online marketplaces.

What's more, those who purchase the HUAWEI P30Series will be entitled to a 2-year warranty and enjoy premium services under the HICARE PRESTIGEpackage which includes:

●       One year door-to-door repairpick-up and delivery service

●       Two years warranty

●       Three months screeninsurance*

*Terms and conditions apply.

For more information, please visit: https://consumer.huawei.com/sg/

Notes to editors:

High-res images can be downloaded in this link here .

About Huawei Consumer BG

Huawei's products and services are available in more than 170countries, and are used by a third of the world's population. Sixteen R&Dcenters have been set up in the United States, Germany, Sweden, Russia, Indiaand China. Huawei Consumer BG is one of Huawei's three business units andcovers smartphones, PC and tablets, wearables and cloud services, etc. Huawei'sglobal network is built on almost 30 years of expertise in the telecom industryand is dedicated to delivering the latest technological advances to consumersaround the world.

For more information please visit: https://consumer.huawei.com/sg/ or find us @huaweimobilesg on social media.