Heineken exhibition opens in HCM City

November 07, 2017 - 09:00

The three highest floors of Bitexco Tower in HCM City will house the Heineken museum from now to the end of the year.

Viet Nam News

HCM City – The three highest floors of Bitexco Tower in HCM City will house the Heineken museum from now to the end of the year.

Visitors will pay VNĐ250,000 (US$11) to enter the museum to learn about the development process of the Holland beer brand through “The World of Heineken” exhibition, which has interactive technology.

The exhibition includes explanations about the beermaking process, advertising videos, and the company’s brand name development, which has 250 breweries and drink products sold in 179 countries.

In Việt Nam, Heineken has a total of six plants, located in the central provinces of Quảng Nam, Đà Nẵng, the southern provinces of Tiền Giang and Bà Rịa – Vũng Tàu; and HCM City and Hà Nội.

Each year, Heineken contributes 0.75 per cent to national GDP. It has created 200,000 jobs in Việt Nam. -- VNS

 

 

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