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| Happy: Guests enjoy shopping at Indetex’ first store in Hà Nội. — Photo courtesy of Zara |
Viet Nam News
HÀ NỘI — Hundreds of guests, including models and fashionistas, attended the opening of Zara, a Spanish Inditex store, in Hà Nội on Wednesday night. The store, which features Zara clothing and accessories, is the second in Việt Nam by the world’s biggest fast-fashion retailer. The first was opened in HCM City last September.
Covering more than 4,500sq.m in the Vincom Bà Triệu Shopping Centre, the three-storey store, presents collections for men, women and children from the Spanish brand.
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| Up-to-date: A child poses at the opening of Zara store. — Photo courtesy of Zara |
The store in Hà Nội is one of the 4,500 eco-eficient stores worldwide opened by the Spanish retail giant Inditex. The stores use at least 20 per cent less electricity and 40 per cent less water than conventional stores. By using technologically innovative systems, these stores have reduced energy and water consumption.
The newly opened store also uses Radio Frequency Identification (RFID) to keep track of inventory and restock its clothing racks more quickly.
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| Modern: Facade of the Zara store in Hà Nội. — Photo courtesy of Zara |
In the World’s Most Valuable Brands issued by Forbes, Zara stands at the 51th position with the brand value as of May 2017 is US$11.3 billion.
According to Forbes, the clothing retailer has more than 2,200 stores in 93 countries and is the flagship brand of the Inditex Group. Zara is renowned for its ability to develop a new product and get it to stores within two weeks, while other retailers take six months.
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| Latest: The three-storey store has collections for women, men and children. — Photo courtesy of Zara |
Spain is the biggest market with 436 stores, followed by China (193 stores), France (129), Italy and Japan (100 each). The US has 78 stores as of January 2017. — VNS
