Shaped by rivers, rice fields and communal life, the wet-rice civilisation of the Mekong Delta is facing mounting pressures from climate change and shifting livelihoods, prompting renewed efforts to preserve its distinctive cultural identity while pursuing sustainable development.
Việt Nam’s tourism industry surpassed pre-pandemic highs in 2025, welcoming a record 21.5 million international visitors and generating more than $38 billion in revenue, as visa reforms and domestic travel fuelled a broad-based rebound.
Tracing its roots back to the 13th century, the art of embroidery in Văn Lâm Village, Ninh Bình Province blossomed under the Trần Dynasty, becoming the heartbeat of this ancient land.
After overcoming personal struggles with depression and injuries, wushu master Nguyễn Thúy Hiền seeks to inspire others while embodying the spirit of martial arts and national pride.
Panhou Retreat is appreciated for its harmonious architecture, commitment to environmental protection, and contribution to the community.
More than an accessory, the Giáy shoes carry memory, ritual and communal spirit, each stitch forming a link between past and present.
Many charitable clubs from Hà Nội, Hải Phòng, Đà Nẵng, HCM City, and other cities choose Christmas time to set out, bringing the warmth of the holiday season to places where city lights cannot reach.
Historic flooding struck the city of Nha Trang in Khánh Hòa and surrounding areas from late November to early December, sweeping tonnes of debris from the upper reaches of the Cái River onto the shoreline.
As Hà Tĩnh Province marks the 260th anniversary of great poet Nguyễn Du’s birthday, culture is becoming both a source of pride and a powerful engine for tourism development.
This cultural gem is a haven where Chăm women continue the age-old tradition of weaving, orchestrating a symphony of looms daily to produce vibrant brocades that encapsulate the essence of a craft steeped in over a thousand years of history.
A different kind of energy has taken hold among a group of Gen Z creators deeply committed to preserving the cultural heritage of the Cơ Tu community.
Beyond production, Chiềng An is implementing a strategy to develop eco-agricultural tourism centred on coffee, with festivals serving as the highlight.
AI is reshaping the creative process by composing music and performing pieces.
The passion for Vietnamese culture has inspired artist Trương An Dân to create the artwork series 54 Việt Tộc (54 Viettocs), which depicts the beauty of women in traditional costumes from 54 ethnic groups in Việt Nam, integrating the Hàng Trống folk painting style.
With its low temperatures, wintry weather, mist and occasional snowfall, the Winter Festival has become a distinctive tourism product and signature brand of Sa Pa.
Many exhibitions have been regularly held in public areas, bringing art closer to the public. They are not only places for displaying works but also cultural touchpoints where people can find harmony, inspiration, and a part of their own soul.
For ball-jointed doll maker Bùi Thịnh Đa is chasing a fiery passion of creating dolls that represent Vietnamese culture.
Passionate about letters since his teenage years, Đỗ Nhật Thịnh has introduced a fresh perspective to the art of calligraphy – youthful, dynamic, and deeply connected to community life.