CHANGSHA, CHINA - Media OutReach - 19 August 2020- Changsha IFS proudly launchedSneaker Factory exhibition in August. During the exhibition, CSIFS collaboratedwith five world-renowned artists including HelloJason, Rudy Lim, Digiway, ZhijunWang and Zhang Baqian to showcase the limited edition art pieces. With over 250pairs limited edition sneakers were displayed which attract sports lovers andyouth.

SneakerFactory kick off event on 8.5

Invited DJWordy, the most influential champion DJ in China, won the DMC champion in threeconsecutive years, staged with pop performance. Artist HelloJason gave the guestsa tour by having a sneaker talk themed "The Evolution of Sneakers". Heintroduced the journey of the sneaker development with its historicalbackground. Besides, endorsed by famous international brands Nike, Adidas andJordan, Lining, CSIFS presented a trendy and sophisticated fashion show to allour guests. It showcased the latest fashion and sneakers. With the greatsupport of Mango V Foundation, CSIFS successfully organized a charity auctionof the limited sneakers. All the funding would be arranged to the high schoolgraduates for the university education examination and achieving their dreams.

ChangshaIFS, a trendsetter, brings out the best in you

Sneakers areno longer just a chic, but also a lifestyle.

Korean artists Rudy Lim,specializing in deconstructing sneakers, presented the anatomy of six signaturesneakers, including the popular and limited-edition OFF-WHITE x Air Force 1 Low"Volt".In themeanwhile, this is also Lim's first exhibition in Central China.

Digiway, who created "The CháoDynasty" with the inspiration from the Chinese painting "Along the River duringthe Qingming Festival", brought another representative art piece to theexhibition: "The Hype Supper" 1.0 and 3.0.

Sneaker mask artist Zhijun Wang,recognized by well known celebrity collectors, including well -- MurakamiTakashi and Edison Chen, presented his latest work, which is inspired by theJordan designer Tinker Hatfield's Kobe 11 Muse Pack, to pay tribute tobasketball superstar Kobe Bryant.

Artist Zhang Baqian, famous ofcreating the sneakers with mini blocks. Over 300 mini blocks made sneakersincluding Air Jordan, Dunk Low and Yeezy were showcased in the exhibition. 

XH 55 ArtistHelloJason Showcased Unique Works at the Exhibition

This summer,HelloJason was in Changsha to present "The Future Is Coming" in order tocelebrate the 30^th anniversary of Air Max 90. The most inspiringideas was using the sneakers as a tool brush to create the painting.

A key andeye-catchy sneaker-shaped photo opportunity

Once you enteredinto the exhibition, there is a giant sneaker-shaped installation to bring theprecious limited sneakers collections, but not limited to  Air Jordan 1 replicas and crossovers,  Nike Mag Back to the Future,  Tom Sachs x Nike Mars Yard ,  Mars Yard 2.0, Air Jordan x Travis Scott,Off-white x Nike "The Ten" series, to the guests.

Take a shot Take a break

Spending with a designated amountcan enjoy the basketball shooting fun. Exclusive premiums and surprises will begiven out for those high score players! Practice makes perfect is always true!

ABOUT THE WHARF GROUP

The Wharf (Holdings) Limited was founded in 1886, with the mission of"Building for Tomorrow".

The Group's business also includes property investment anddevelopment, logistics, hotel, communication, media, entertainment, and publiccommunication.

Wharf is active in property development in mainland China. In additionto the Times Square project in Chongqing, Dalian, Shanghai, and Wuhan,International Finance Square (IFS) is becoming the flagship brand in mainlandChina, representing the group's vision of the commercial complex that willexcel in the future. IFS projects have been launched in the cities of Chengdu,Chongqing, Changsha, Suzhou, and Wuxi. IFS is joining Harbour City and TimesSquare to become one of the big names of the group with comparable importance,positioning and scale.

ABOUT Changsha IFS

Wholly owned by The Wharf Group, Changsha IFS, occupying an area of around 74,000 m², is located inWuyi commercial district, the CBD of Changsha, adjacent to Huangxing Road andJiefang West Road. The project offers over 1 million m² of integratedcomponents, including a 250,000 m² world-class mall,two Grade-A office towers and a five-star hotel. IFS mall features a wide rangeof international fashion brands, lifestyle shops, fusion restaurants,entertainment venues and more, energizing the city with a one-stop shopping,dining and entertainment experience.