Farmers at the Central Highlands province of Đắk Lắk dry coffee beans. - VNA/VNS Photo Phạm Cường |
HÀ NỘI — Ten countries and territories have agreed to protect the "Buon Ma Thuot Coffee" brand name, which hails from the
These include Benelux (
To protect the brand in the bloc and other countries, the province said it has coordinated with experts from The European Trade Policy and Investment Support Project (EU-MUTRAP) to register Buôn Ma Thuột coffee for geographical indication (GI) recognition in the EU.
For the past few years, the province has been promoting and advertising its coffee beans with GI certification worldwide, which has led to a rise in its coffee exports.
Đắk Lắk’s 2015-16 coffee bean crop has been exported to 75 countries and territories across the world, with
During the period, the province sold around 33,000 tonnes of coffee beans to
The province now has more than 200,00 hectares of coffee plantations, the committee said. Of this, around 193,000 hectares of coffee is under cultivation and the annual production capacity is at least 450,000 tonnes. — VNS