VinGroup Launches Vsmart Bee Lite To Popularize Smartphone For Vietnamese Users

November 16, 2020 - 06:07
VinGroup Launches Vsmart Bee Lite To Popularize Smartphone For Vietnamese Users

HANOI, VIETNAM - Media OutReach - 16 November 2020 - On 16 November 2020, VinSmartResearch and Production Joint Stock Company (Vingroup) launched the smartphoneequipped with 4G - Vsmart Bee Lite, which is a co-operation product betweenVinSmart and Qualcomm to popularise smartphones in Viet Nam.


Vsmart Bee Lite is the result of the co-ordination of corecompetencies in technology and production lines of VinSmart with Qualcomm.Products are subsidised by parties and distributed via Viettel Telecom at anunprecedented low price at only VND600,000 per product. This is also thehigh-speed 4G smartphone with the best price on the market and the optimalchoice for first-time consumers to access smartphones as well as digitalgadgets.


Vsmart Bee Lite has 2 colours: grey and black, equipped with a5.45" screen; 2MP front camera, 5MP rear camera; 2550mAh battery; 1GB RAM;16GB memory and supports external memory card. Although the price is onlyVND600,000, Vsmart Bee Lite has Qualcomm Snapdragon 215 and Android Go OS,ensuring smooth and speed application processing.


In addition, Vsmart Bee Lite still applies an outstandingwarranty policy, up to 18 months and 1 for 1 in 101 days, priority forcustomers using 2G/3G smartphones.


"Technology popularisation has always been our priority.We believe every Vietnamese people to have a 'made in Viet Nam' smartphone at areasonable price. Therefore, Vingroup is ready to open the door forco-operation, shake hands with businesses with common aspirations. Vsmart BeeLite is the result of all efforts and dedication of VinSmart and partners tocontribute to improving the quality of Vietnamese people's life," Le Thi ThuThuy - Vice President and CEO of VinSmart said.


ST Liew, President of Qualcomm Southeast Asia also emphasised:"Through our technology licensing for companies around the world, Qualcommhelps companies make breakthroughs in wireless connection technology. As aresult, all different economic classes in society will have opportunities toexperience mobile technology features. Vsmart Bee Lite is a big step forward inour relentless commitment in Viet Nam. We are very excited to join VinSmart tobring this device to consumers."


According to Adsota, the proportion of smartphone users inViet Nam in 2020 will reach 44.9 per cent. VSmart Bee Lite expects toaccelerate the popularisation of smartphones, as a basis for turning off theold 2G technology in the near future. Vsmart Bee Lite was distributednationwide from October 15.


The fact that VinSmart joined hands with businesses to developthe national smartphone model - Vsmart Bee Lite shows the efforts in realizingthe aspirations for technology popularisation. In particular, popularisingsmartphones is the first step towards 4G and 5G coverage as well as creatingthe foundation for the national digital transformation programme.


SPECIFICATIONS

Screen

5.45" FWVGA+

CPU

Qualcomm Snapdragon 215 

RAM

1GB

ROM

16GB

Front c amera 

2MP

Rear Camera

5MP

Battery

2550mAh

Price

600.000 VND

About VinSmart Research and Production Company

VinSmartResearch and Production Company: Established in June 2018, with themission of becoming a global technology company, creating quality electronicproducts and smart technology, applying AI technology and connect with deviceson IoT platform. In November 2019, VinSmart inaugurated the electronicsmanufacturing factory complex at Hoa Lac Hi-Tech Park (Thach That, Ha Noi) withan area of 14.8 hectares and an estimated capacity of more than 26 millionunits/year in phase 1. By November, VinSmart had launched a total of 16products priced from VND1 million to VND10 million, meeting the needs of alldifferent customer segments.

About Qualcomm

Qualcomm is the world's leading innovator of wirelesstechnology, driving the growth, development and expansion of 5G networks.Qualcomm's technology platforms have opened up the mobile ecosystems that canbe found in every smartphone with 3G, 4G and 5G connectivity. Qualcomm bringsthe benefits of mobile technology to new industries, including the automotiveindustry, IoT, computing; and leads the way to a world that allows people tocommunicate and interact seamlessly.

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