Provide all-round mental health support with innovative digital solutions

HONG KONG SAR - Media OutReach - 8 December 2021 - As a leading Employee Benefits insurance provider, AXA Hong Kong (AXA) continuously enhances its services to working individuals with a commitment to safeguarding all aspects of their physical and mental wellbeing. To enhance mental health support and to make related services and treatments more accessible to all insured employees and their dependents, AXA introduces two new services to its Employee Benefits insurance customers in Hong Kong[1] today. These comprise an exclusive mind health network encompassing General Practitioners (GP) with a psychology qualification, psychiatrists and clinical psychologists, and an innovative digital one-stop psychological consultation platform named Mind Healer on Emma by AXA mobile app.

Exclusive mind health network to provide professional and tailored counselling

AXA understands that searching for suitable and reliable mind health specialists may possibly create an additional burden for people struggling with mental stress. To help alleviate this situation, AXA has assembled the market's most comprehensive list of healthcare professionals ranging from GPs with psychology qualifications to certified psychiatrists and clinical psychologists in 27 locations across Hong Kong to provide the professional counselling services. More mind health specialists will be invited to join the network in the coming future. The network list is readily available to the insured employees and dependents of AXA's Employee Benefits insurance policies¹ via platforms including Employee Benefits Portal and the Emma by AXA app, significantly enhancing the accessibility of mental health consultation services for those in need. Moreover, those insured and their dependents are entitled to the benefits of psychiatric treatment and psychological counselling currently provided by the specialists within the AXA's exclusive mind health network[2].  

Mind Healer - One-stop online consultation platform for instant mental health assessment and support

Readily available support is essential to sustaining a healthy mind. To accompany insured individuals on a journey to restoring mental health and achieving all-round wellbeing, AXA is thus launching Mind Healer on Emma by AXA to provide assistance to insured employees of AXA's Employee Benefits policies¹ who are suffering from stress or negative emotions. In partnership with TheraTalk, Hong Kong's first technology-based psychological services provider, the user's mental status can be assessed through Mind Healer. After completing a simple assessment, a counsellor will be assigned to the user for online text counselling according to the assessment result. Starting from today, all insured employees are offered an exclusive 5-day Mind Healer free trial on Emma by AXA during the 30-day trial period.  After the trial period, employees can opt to subscribe to Mind Healer's paid services to continue usage of the platform.[3]

For more information on the new services of AXA Employee Benefits, please visit: https://www.axa.com.hk/en/employee-benefits-tailor-made

About AXA Hong Kong and Macau

AXA Hong Kong and Macau is a member of the AXA Group, a leading global insurer with presence in 54 markets and serving 105 million customers worldwide. Our purpose is to act for human progress by protecting what matters.

As one of the most diversified insurers offering integrated solutions across Life, Health and General Insurance, our goal is to be the insurance and holistic wellness partner to the individuals, businesses and community we serve.

At the core of our service commitment is continuous product innovation and customer experience enrichment, which is achieved through actively listening to our customers and leveraging technology and digital transformation.

We embrace our responsibility to be a force for good to create shared value for our community. We are proud to be the first insurer in Hong Kong and Macau to address the important need of mental health through different products and services. For example, the Mind Charger function on our holistic wellness platform "AXA BetterMe", which is available via our mobile app Emma by AXA, is open to not just our customers, but the community at large. We will continue to foster social progress through our product offerings and community investment to support the sustainable development of Hong Kong and Macau.

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Certain statements contained herein may be forward-looking statements including, but not limited to, statements that are predictions of or indicate future events, trends, plans or objectives. Undue reliance should not be placed on such statements because, by their nature, they are subject to known and unknown risks and uncertainties and can be affected by other factors that could cause AXA's actual results to differ materially from those expressed or implied in the forward-looking statements. Please refer to Part 4 - "Risk factors and risk management" of AXA's Universal Registration Document for the year ended December 31, 2019, for a description of certain important factors, risks and uncertainties that may affect AXA's business, and/or results of operations. AXA undertakes no obligation to publicly update or revise any of these forward-looking statements, whether to reflect new information, future events or circumstances or otherwise, except as part of applicable regulatory or legal obligations.

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