Vietnamese Ambassador to Israel Lý Đức Trung (left) has a talk live broadcast on Israel's FM 100 radio on March 14. — VNA/VNS Photo

TEL AVIV — Vietnamese Ambassador to Israel Lý Đức Trung has recently had a talk live broadcast on Israel's FM 100 radio to introduce Việt Nam, its people and bilateral cooperative relations.

The ambassador briefed listeners on Việt Nam's socio-economic development achievements in recent years during the programme on March 14.

With its diverse natural landscapes, friendly and hospitable people, and rich culture and cuisine, Việt Nam is increasingly becoming a favourite travel destination for Israeli holidaymakers.

Highlighting key milestones in the bilateral relationship, particularly in the economic and trade sectors, Trung noted that the bilateral free trade agreement, which took effective in 2024, has helped reduce tariffs on hundreds of imported and exported items, pushing bilateral trade turnover to US$3 billion.

Additionally, there is tremendous potential for cooperation between the two countries in areas such as construction, agriculture, technology transfer, and especially in the spirit of creative startups, the ambassador said.

As a specific example, Trung brought to the studio to introduce Israeli listeners to avocados, which are cultivated in Việt Nam using Israeli varieties and care methods, achieving initially very good yields and economic efficiency. — VNA/VNS