An online seller conference organised by Amazon Global Selling. — VNS Photo

HCM CITY — Amazon Global Selling has announced plans to set up a seller centre in Vietnamese language and a new dedicated global selling support team in Hà Nội.

Gijae Seong, head of the company’s global selling support team in Việt Nam, said: “As one of the most dynamic emerging countries in the East Asia Region, Việt Nam has a strong manufacturing base.

Made-in-Việt Nam products like home decor, apparel, kitchen, tools, and home improvements on Amazon have been recognised by global customers. As cross-border e-commerce further develops this year, it is good timing for Việt Nam sellers to go online to set up global business and presence.

“With an extended local support team, we hope to assist Amazon online stores help Vietnamese businesses unleash their potential and promote made-in-Việt Nam products.”

The seller centre is a localised dashboard that would not only open up easier access and better experience for sellers throughout the selling process, but also help improve their operation efficiency significantly, the company said. 

Its launch was done during the company’s first current online seller conference recently.

This year Amazon has launched more than 135 free tools and services to help sellers grow their sales on its store.

With its competitive advantages in manufacturing and favourable domestic environment, Việt Nam is considered a country with great potential for further development of cross-border e-commerce. Its sellers are becoming popular among global customers thanks to their quality products at competitive prices as proven by the increased presence of brands such as Trung Nguyên Coffee and Biti’s. — VNS