NEW DELHI — A Vietnamese culinary festival was underway on Monday at the India Expo Centre and Mart in Noida, Uttar Pradesh state, northern India as part of the India International Food and Hospitality Exhibition (IHE) 2024.

Fruit carver Phạm Văn Đông and chef Nguyễn Văn Thông introduce their products at the Vietnamese culinary festival in India. VNA/VNS Photo

The two-day festival, which was organised by the Vietnamese Trade Office in India, the Việt Nam Culinary Culture Association, Vietnam Airlines, Vietravel and Uniben Food JSC, brought a professional event, imbued with cultural identity.

Chefs prepared typical Vietnamese dishes such as phở gà (chicken noodle soup) and nem (spring rolls) which are famous for authentic and rich flavour of Vietnamese gastronomy.

Addressing the event which started on Sunday, Việt Nam’s Trade Counsellor at the Vietnamese Embassy in India Bùi Trung Thướng said this was the first time Việt Nam has been chosen as a partner country of the event. With a scale of about 1,000 booths and 20,000-25,000 visitors, IHE 2024 is a good opportunity for Vietnamese businesses to promote the country as an attractive destination as well as its cuisine.

Thướng hoped that thanks to the exhibition, Vietnamese enterprises will actively participate in trade promotion programmes organised by the Trade Office in India or the Ministry of Industry and Trade, thereby speeding up trade activities between the two countries.

Noting that India is a large market, he said that Indian people will know more about Việt Nam through such a culinary festival and exhibition, adding that it offers chance for Vietnamese enterprises to affirm their brands and product quality.

Việt Nam's leading food company introduced products that have affirmed their brands such as Reeva Noodles, Boncha Tea and Joco Fruit Juice at the festival.

Vietnamese cuisine was offered at Paprika Restaurant, ExpoInn Suites & Convention Hotel on the last day of the festival.

This was an opportunity for visitors to experience specialty prepared by talented chefs from Việt Nam. VNA/VNS