The BlocPartners network and MIMS announce a strategic partnership

December 03, 2018 - 07:25
The BlocPartners network and MIMS announce a strategic partnership

SINGAPORE - Media OutReach - December 3,2018 - The BlocPartners, the leading global independent health-creative agencynetwork, and MIMS, Asia's largest multi-channel provider of drug information,medical communications, events management and marketing services, announced theyhave formalized a strategic partnership.


Today, MIMS is present in 16 markets acrossAsia Pacific with approximately two million healthcare professional subscribersto its drug and resource portal, digital and print publications. MIMS' workempowers healthcare professionals to improve patient outcomes by facilitatingknowledge exchange and better decision-making.


"After an extensive evaluation of potentialmedical content partners in the APAC region, MIMS clearly rose to the top. Notonly will they strengthen our offering to clients in the region, they will alsocontribute their high-science content capabilities at a global level," saidRico Viray, Chairman of The BlocPartners network and Founding Partner of TheBloc in New York.


Yasunobu Sakai, Chief Executive Officer ofMIMS, stated, "We are delighted to work with The BlocPartners to expandglobally in the healthcare space. They are experts at the intersection ofcreativity, science, and technology."


The BlocPartners and MIMS form an extensivenetwork of best-in-class healthcare advertising and medical communications forpharmaceutical and biotech companies worldwide.


The BlocPartners is incorporated as an LLC,with 19 top-ranking health creative agencies in key major and emerging markets.Every single day, members of The BlocPartners network come together acrosscountries to identify insights, break down barriers, and create effectiveglobal brand strategies and campaigns that help clients achieve their goals andmake a bigger difference in more people's lives.


Jennifer Matthews, Managing Partner andPresident of The Bloc, said, "Forging our partnership with MIMS is central toour strategy to expand our global reach and capabilities. We're delighted tobring the combined value of The Bloc and MIMS to our client partners."


For over 50 years, MIMS has been a trustedmedical knowledge source and ultimate healthcare professional platform. MIMS isdedicated to empowering healthcare professionals passionate about improvinglives. MIMS teams offer diverseexpertise from data-driven marketing and events management to scientificstrategy and digital medication safety solutions.


Victor Wright, MIMS RegionalVice President of Medical Communications Business Unit, said, "The BlocPartners perfectly complements our service offering that mastersthe art and science of healthcare communications and services across key stakeholdersand channels. With our strong presence in Asia and The BlocPartners' extensivenetwork worldwide, clients gain not only geographical reach but enhanced expertiseand value."


The BlocPartners has the following officesglobally:

Americas: United States, Canada, Mexico, Brazil; Europe: France, Germany, Italy, Poland, Spain, Sweden, Switzerland,Turkey, UK; Asia and Oceania: Australia,China, Hong Kong, India, Indonesia, Japan, Korea, Malaysia, Myanmar, NewZealand, Philippines, Taiwan, Thailand, UAE, Vietnam.

Visit www.theblocpartners.com tolearn more.


MIMS has offices in the following markets:

Singapore (headquarters), Australia, China, Hong Kong, Indonesia, India, Japan, Korea; Malaysia, Myanmar, New Zealand, Philippines, Taiwan, Thailand, UAE, Vietnam

Visit https://corporate.mims.com to learnmore, and www.mimsmc.comfor medical communications services.


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