BBazaaris aiming to add more banks to their growing list of partners

KUALA LUMPUR, MALAYSIA - Media OutReach - 27 August 2018 - BBazaar Malaysia, a fintechcompany, has been making waves recently in Malaysia with its mission of helpingpeople access the right financial products at every step. The company alsoenvisions itself to become a dominant marketplace for instantly issuingfinancial products because of which it's actively looking to partner up withtop banks in the country - the latest one being Alliance Bank Malaysia Berhad.

With Malaysia needing to embracedigitisation to maintain its economic growth, it was only a matter of timebefore every industry took the digital route. Banking has always been at theforefront of adopting new technologies to ensure increased convenience and anenhanced experience.

But with consumers' needs changingcontinually, it can be challenging for financial institutions to go digital ontheir own while managing or even exceeding expectations. This is where fintechfirms can bridge the gap and propel banks through the digital world.

Vipin Kalra, BankBazaar International'sCEO, said, "Our aim is to provide instant access to financial services and theprocess is easier for banks as we can be seen as an additional channel for themto reach out to customers.

In Malaysia, we have since received nearly500,000 visitors to our website and the numbers are growing. Our keydifferentiator is that we enable an end-to-end paperless journey where a usercan look for a particular financial product, get a personalised offer, applyand get approval, all in one go -- a smooth end-to end journey, starting fromresearching, comparing and selecting, to applying and getting approval. Inshort, a one stop shop where every Malaysian can apply directly without goingto the bank's website," continued Kalra.

Since being launched in early 2018, BBazaarhas been doing extremely well in the Malaysian fintech space. It works as anonline marketplace for financial products where you can search, compare, andapply for credit cards and personal loans. The company entered its firstcontract with Standard Chartered Bank in April 2018 and then went into agreementwith Citibank Malaysia soon after.

More recently, BBazaar has partnered withAlliance Bank, a leading conventional and Islamic financial institution basedin Malaysia. With plans to tie up with other majorMalaysian banks soon, Vipin said, "In three months, we want to have atleast three partners on board, and over a dozen partners within a year."

He also added that the company is incompliance with all PDP requirements in Malaysia and that its systems andservers are ISO-certified and completely secure. On the firm's officialwebsite--BBazaar.my--which went live on 5 June 2018, you can choose from over 18different credit cards and 2 personal loans.