GSE International Group Partners with Lavena, Over 50 Years of Heritage and One of The Largest E.U. Baby Products Producer in Bulgaria

January 25, 2019 - 06:19
GSE International Group Partners with Lavena, Over 50 Years of Heritage and One of The Largest E.U. Baby Products Producer in Bulgaria

  • GSE International Group introduces Lavena,Bulgarian market leader of natural based baby, kids and prenatal personal careproducts into Singapore, Malaysia and Thailand.
  • Bebble, made with herbal extracts and naturaloils, supports Parents' Loving Care Right from the Start for Little Ones'everyday gentle hygiene care. It is free from harmful ingredients like parabens,animal origin and animal testing.
  • Maternea, made with herbal extracts andnatural oils, supports pregnant mothers in their journey of motherhood.

 

SINGAPORE - Media OutReach - 23 January 2019 - GSE International Group Pte Ltd has enteredan exclusive distributorship deal with Lavena Plc for their baby, kids andpregnant mothers' range of products- Bebble and Maternea for Singapore,Malaysia and Thailand.  Lavena,established since 1962, is Bulgarian baby products market leader+for skin care and hygiene care range of products. It is well loved by mothersfor its affordable natural gentle formula.

 





 "We are very excited to work with Lavenaand represent their line of baby, kids and prenatal range of personal care andspecialised skin care products. In view of the heighten demand for affordableand effective natural cosmetic products, we believe that Bebble and Materneawill bring great value to parents in Singapore, Malaysia and Thailand. Thispartnership will also further expand our consumer related businesses in thisregion. These brands will be marketed under Loving Mothers owned by GSE. GSEwill be responsible for the market access, commercialisation strategy includingmarketing, promotion and sales of these products in our licensed territories."  -- Michael Tan, MD of GSE International Group

 

"At Lavena, we take pride inproviding affordable and high-quality formulation for our customers. Since1950s, we continue our tradition of innovating our extraction process ofnatural oils, advancing research and development in plant-based ingredients,natural oils and herbal extracts formulations to provide up to date gentle andskin caring formula for baby, kids and pregnant mothers.  These different age groups require differentspecialised skin and hygiene care. Being in Bulgaria, we have easy access tothe rich biodiversity of natural herbs and essential oils. We also conductannual interviews with mothers to better understand their needs and update ourportfolio regularly to address any new trends. Today, we are already the marketleader of baby products in Bulgaria and exporting our brands in more than 50countries worldwide. We look forward to further success in internationalmarkets especially with our new partnership with GSE International Group. "--  Konstantin Shalamanov, CEO of Lavena

 

With over 50 years of heritage, Lavena continues todistill essential oils and is one of the largest producers of lavender oil inthe world. Leveraging on itsherbal medicine knowledge and innovative distillation expertise in essentialoils and herbal extracts, Lavena have been successful in the development ofeffective and gentle daily skincare and oral care products with delicate hypoallergicingredients mixed with natural oils and herbal extracts, for babies as well aspregnant mothers and older children.

 

For international markets, thebrand is being marketed as Bebble. The Bebblerange of products are developed with the dedication of loving mothers from theresearch and development team. The complete Bebble product range provides parentseverything they need for the daily care of their precious ones right from thestart of birth. From the very first day, parents indulge in those special sweet momentsof joy and Bebble will take care of the rest. Bebble believe that expression of love via interaction iskey for bonding between parents and child. Every product is an opportunity forparents to express love to their precious ones with mild and effective productssuitable for everyday use. In comparison to adult skin, baby skin can losemoisture up to 5 times faster in a single bath. The natural protective actionby herbal extracts and natural oil works together in an effective manner tomoisturise and nourish the delicate skin. All formulations are made up ofcareful selection of hypoallergenic ingredients without artificial colouring,parabens and ethanol. All its formulations are:


(i)  Withoutanimal origin ingredients

(ii)  DermatologistTested

(iii)  Manufacturedin accordance with European Standards

(iv)  Freefrom animal testing

 

In Singapore, The Bebble range of productsare now available for sale at Lazada.SG. Loving mothers will be launching a first of its kind subscriptionprogram for the convenience of busy mothers. Visit our booth at Super Mom BabyFair, 16-17 March 2019 for more details.


For more information, visit www.lovingmothers.life.

 

About Lavena Plc


Lavena is world-renowned manufacturer of natural essential lavender oil.Established in 1962, the company is amongst the leading cosmetic producers inBulgaria today.  The baby and children'scosmetic brand Bochko are an undisputable leader in in its category for thelocal market. Being familiar with the herbs and the process of extractingvaluable oils from them, Lavena became an experienced producer of qualitynatural products. Throughout the years, its activities expanded from thedistilleries to plants for various cosmetic products -- creams, shampoos, andtoothpastes -- were built.  Itmanufactures more than 250 products, including medical items, all cosmeticgroup -- face care, body care, hair care, oral hygiene products, and massage andspa products. It exports to over 43 countries around the world. Lavena strivesto build on its experience and knowledge, in order to ensure quality for itsend users and the service it provides to its customers.

 

About GSE International Group PteLtd


GSE Group International was established in 2005 withglobal presence in North America, Europe and Asia. Its practical innovativebusiness strategies built on its well-connected international network continueto drive strong business growth. Today, GSE International Group consists offour divisions - Clean Sustainable Technology, Marine & Off Shore, Research& Healthcare, Trading that will continue to introduce various cutting-edgetechnological solutions into the future.


Media Contact:

Esther Foo

GSE International Group Pte Ltd

Innovation & Strategic Communication

Esther.foo@gse-intl.com | +65 91408688 | www.gse-intl.com


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