• Amazon Singapore iscollaborating with local enterprises such as Shermay's Singapore Fine Food, BeeCheng Hiang, The Golden Duck and more, to bring customers more local favoritesto get into the festive mood
• Customers can enjoy greatersavings with bank promotions from Citi, DBS/POSB, HSBC, Standard Chartered,UOB, and more available on Amazon.sg and Amazon Fresh during this festiveseason
• Prime members can enjoyfree, fast and convenient two-hour delivery on Amazon Fresh on orders aboveS$60 and free one-day local delivery with Amazon.sg on Fulfilled by Amazonitems at no minimum spend

SINGAPORE - MediaOutReach - 21 January 2021 - (NASDAQ:AMZN) - Amazon Singapore is ushering in Chinese NewYear with amazing deals featuring local and international brands for the wholefamily across food and drinks, home, kitchen, cleaning essentials, beauty, andmore on Amazon.sg and Amazon Fresh. Amazon Singapore is collaborating with morelocal enterprises such as Shermay's Singapore FineFood, Bee Cheng Hiang, The Golden Duck, CulturedGreens, Tiger, andmore, to offer customers more local variety. Customers can also enjoy greatersavings with bank promotions from Citi,DBS/POSB, HSBC, Mastercard, Standard Chartered, UOB, and Visa available onAmazon.sg and Amazon Fresh during this festive season. Prime members preparing for the festivities canput their minds at ease with free local delivery on Amazon.sg and ultrafast two-hourgrocery delivery service with Amazon Fresh adding to convenience (terms andconditions apply). Prime members can also get cooking inspiration for Chinese New Year with new shoppable recipesavailable on Amazon Fresh, such as Buddha Jump Over the Wall and CornflakesCookies. For moreinformation, head to amazon.sg/cny and amazon.sg/fresh/cny, and for cooking inspiration, head to amazon.sg/fresh/cnyrecipes.

Source: amazon.sg/cny and amazon.sg/fresh/cny

"Thisyear's Chinese New Year will be particularly special for all of us -- one thatis characterised by many small and heart-warming reunions, whether meeting inperson or remotely gifting an e-ang bao. At Amazon, we understand theimportance of time, especially as the whole family gets ready for the ChineseNew Year festivities. We are working hard to bring our customers a stress-free,convenient shopping experience on Amazon.sg and Amazon Fresh, so they can focuson spending quality time with the ones they love." said Henry Low, CountryManager, Amazon Singapore. "We are also excited to expand our selection witheven more local businesses and add to the festive mood."

Chinese New Year deals

The Chinese New Year deals onAmazon.sg and Amazon Fresh will be available on various dates and times betweennow and 26 Feb, while stocks last.

Deals on Amazon.sg,available to all customers include:

• From 18 Jan to 31 Jan: Save up to25% off on household products from brands like Philips, Nespresso, Tefal,Houze, MUJI, and more
• From 20 Jan to 9 Feb: Enjoy S$20 off S$60on Daily Essentials across Health and Personal Care, Beauty, Baby, Pets,Personal Care appliances from brands such as Aveeno, Dove, Neutrogena, Palmoliveand more
• From 1 Feb to 7 Feb: Save up to 20%off on grocery & kitchenware on brands such as Heineken, Tong Garden, OohSG, Sistema and more
• From 8 Feb to 14 Feb: Save up to 30% on categories from brands suchas Kronenbourg, The Golden Duck, Tefal and more

Deals on Amazon Fresh,exclusive to Prime members, include:

• From 18 Jan to 24 Jan: Spend S$128 and geta free carton of Ice Mountain Peach 24s (U.P. S$23.90)
• From 25 Jan - 26 Jan: Spend S$128 and get a free Panasonic trimmer (U.P. $37.90)
• From 25 Jan to 26 Feb: Save up to 25% off hotpot essentials - Buy 4 get extra 8% off, buy 8 get 18% off from brands such as Hai Di Lao, The Meat Club, Hai Sia, Pacific Food and more

Support local

From Janice Wong's chocolates to The Golden Duck's salted egg snacks, Amazon Singapore is collaborating with local enterprises to bring a wide range of Chinese New Yeargoodies and essentials on Amazon.sg and Amazon Fresh. Amazon works withmillions of small and medium businesses globally and is committed to bringingmore local businesses onboard Amazon.sg and Amazon Fresh and helping them growtheir business online this Chinese New Year and beyond.

Highlights include:

• Chinese New Year hampers and more fromFarEastFlora.com
• Sweets and chocolates fromChoco Express, Chocoelf, Janice Wong
• Pastries from Mdm LingBakery
• Bakkwa from Fragrance, BeeCheng Hiang  
• Pineapple Tarts fromGlory Food, Sing Long Foodstuff
• Salted eggsnacks from The Golden Duck, Fragrance, Hula

From 25 Jan to 7 Feb customers can enjoy:

• Up to 20% off watches from Watch Centre SG
• Up to 20% off Necklacesfrom Her Jewellery SG
• Up to 25% off KitchenGadgets from Fumiyama

Amazon.sgGift Cards

As an alternative to the traditionalred packet, or ang bao, customers canshare the joy of Chinese New Year with e-Gift Card designs exclusive to thisfestive season at amazon.sg/CNYegiftcard. Customers canalso get Amazon.sg Gift Cards with varied denominations from participating brick-and-mortarretailers including 7-Eleven and Cheers. From now until 7 Feb, customers can enjoya bonus 20% in Gift Card value when they redeem a S$5, S$10 or S$20 Amazon.sgGift Card using GrabRewards points, while stocks last. Visit amazon.sg/grabrewardsfor more information. Terms and conditions apply.

In addition, customers can enjoy thefollowing bank promotions with Amazon.sgGift Cards, offering greater savings when shopping at Amazon.sg andAmazon Fresh:

• Bank promotions on Amazon.sg for allcustomers

o    From 22-31 Jan, get a S$15 Amazon.sg Gift Card with a minimum spend ofS$150 or more on a Citi credit card. For more information, please visit amazon.sg/citi

o    From 1-7 Feb, new customers get a S$20 Amazon.sg Gift Card with aminimum spend of S$80 or more on a DBS/POSB card. Existing customers will get aS$15 Amazon.sg Gift Card with a minimum spend of S$150 or more on a DBS/POSBcard. For more information, please visit amazon.sg/dbs

o   From 8-21 Feb, get a S$15 Amazon.sg Gift Card with a minimum spend of S$150or more on a Visa card. For more information, please visit amazon.sg/visa

o   From 22-28 Feb, get a S$15 Amazon.sg Gift Card with a minimum spend of S$150or more on a Citi credit card. For more information, please visit amazon.sg/citi

The Amazon.sgGift Card will be added to the customer's Amazon account for use on a futurepurchase, while stocks last. Terms and conditions apply.

• Bank promotions on Amazon Fresh forPrime members

o   From 22-28 Jan, new customers get a S$20 Amazon.sg Gift Card with aminimum spend of S$60 or more on a Standard Chartered Mastercard card. Existingcustomers will get a S$15 Amazon.sg Gift Card with a minimum spend of S$100 ormore on a Standard Chartered Mastercard card.

o   From 29 Jan to 7 Feb, existing customers get a S$15 Amazon.sg Gift Card witha minimum spend of S$100 or more on a HSBC card.

o   From 8-14 Feb, existing customers get a S$15 Amazon.sg Gift Card with aminimum spend of S$100 or more on a DBS/POSB card. 

o   From 22-24 Feb, get a S$6 Amazon.sg Gift Card with a minimum spend of S$60or more on a UOB card. 

For moreinformation about the Amazon Fresh bank promotions, please visit amazon.sg/freshbankofferson the respective start dates of each promotion. Terms and conditions apply.

Try Amazon Fresh with Prime today

Amazon Fresh in Singapore on Amazon.sg, is the new andimproved version of the two-hour grocery delivery service Amazon Prime Now.Amazon Fresh is free with Prime membership, which offers the best of shoppingand entertainment from Amazon. With Amazon Fresh, Prime members in Singaporecan enjoy greater selection, exclusive access to shop thousands of chilled,fresh and frozen products, and daily essentials at amazing prices, as well as a newly added Recipes feature forcooking inspiration -- all in time for the Chinese New Year celebrations. Prime members will also continue to enjoy free, ultrafasttwo-hour delivery for orders above S$60 on Amazon Fresh. New customers canenroll in a 30-day free trial. After the free trial, Amazon Prime is justS$2.99 per month. Find additional information on the Prime program from theAmazon Singapore website at https://www.amazon.sg/prime. More information about Amazon Fresh here: www.amazon.sg/fresh.

For more information, head to amazon.sg/cny and amazon.sg/fresh/cny to check out Amazon's Chinese New Year dealsand promotions. For cooking inspiration, head over to amazon.sg/fresh/cnyrecipes.

About Amazon

Amazon is guidedby four principles: customer obsession rather than competitor focus, passionfor invention, commitment to operational excellence, and long-term thinking.Customer reviews, personalized recommendations, Prime, Fulfillment by Amazon,AWS, and Kindle are some of the products and services pioneered by Amazon. Formore information, visit Amazon.sg.

Every Day MadeBetter with Amazon Prime

Amazon Prime was designed to makeyour life better every single day. Over 150 million paid members around theworld enjoy the many benefits of Prime, including the best of shopping andentertainment. In Singapore, Prime membership includes unlimited access toaward-winning movies and TV episodes with Prime Video, unlimited access tovideo game benefits with Prime Gaming, Prime Day, and more. Prime was built onthe foundation of unlimited fast, free shipping. Prime members enjoy access totens of thousands of items available for free two-hour delivery on Amazon Freshon orders over S$60, as well as free one-day delivery on domestic Primeeligible selection on Amazon.sg. Members also enjoy access to millions ofproducts on Amazon International Store with free international delivery oneligible orders over S$60. Prime is S$2.99 per month. Start a 30-day free trialof Prime at amazon.sg/prime.