HONG KONG, CHINA
- Media OutReach -
6 September 2018 - FrieslandCampina (Hong Kong) Limited (FCHK) received the Hong
Kong Business International Business Awards 2018. The award recognised the
significant achievement of FRISO® No. 1 Campaign in the
Health Products & Service category.
evaluated by professional judges, FRISO® No. 1 Campaign was
recognised as one of the most outstanding projects in the health products and
service industry over the past year considering its uniqueness, innovation
effectiveness, impact and dynamism.
FCHK is committed
to nourish the lives of Hong Kong people by providing quality and nutritious
dairy products for all stages of life. In 2017, one of FCHK's hero brands, FRISO®, was acknowledged as the No. 1 most
preferred growing up milk formula among Hong Kong mothers,
No. 1 in sales in Hong Kong and Macau markets for infant formula products,
while FRISOMUM® Club has also became
the Consumer's Favourite Mother's Club. In
order to show appreciation to Hong Kong mothers
for their continuous trust and celebrate this achievement with them, FRISO® launched the No. 1 Campaign in integrated online
and offline channels.
Mr. Alan Choy, Marketing Director of Specialised Nutrition, commented on
the award, 'We are honoured to receive the award and would like to thank Hong
Kong Business Magazine for the recognition on the success of FRISO® No. 1 Campaign. Being renowned for its over 140 years of Dutch dairy heritage and the expertise, FRISO® brings quality nutritious formula products for pregnant mums and young
children that is "Made By Nature, Made Better By Science". We thank all consumers
for their long-term support and trust and we are committed to continuously
provide support to consumer with quality specialised nutrition products.'
Organised by the Hong
Kong Business Magazine, The 4th HKB International Business Awards
2018 honors international companies that have significant contribution to the
growth of East Asia economies, and recognise innovative projects and best
practices which enhanced the company's business. The award is supported by
chambers of commerce, embassies and business associations.
FrieslandCampina (Hong Kong) Limited
(Hong Kong) Limited (FCHK), a subsidiary of Royal
FrieslandCampina, has maintained a long presence in Hong Kong for 80 years, providing high quality and nutritious
dairy products including FRISO® infant and toddler milk formula, DUTCH LADY® dairy based beverages, OPTIMEL® adult nutrition formula and
dairy products including BLACK&WHITE® and LONGEVITY® , for consumers, customers and food service business partners
in Hong Kong and Macau. FCHK is committed to nourishing the lives of HK people
across all ages with its full range of high quality and nutritious dairy
products, as well as to leverage industry expertise and establish CSR
initiatives through cross-industry partnership built with local NGOs, academian, industry experts and customers that
created amplified impact to the society.
Royal FrieslandCampina N.V.
day FrieslandCampina provides millions of consumers all over the world with
food that is rich in valuable nutrients. FrieslandCampina
is one of the world's largest dairy companies, manufacturing and providing a
variety of dairy products which serve as raw materials and semi-manufactured
goods for global infant and toddler products, the food and beverage as well as
medical industries. FrieslandCampina
has offices in 34 countries
and employs a total of about 22,000 people. FrieslandCampina's products find
their way to more than 100 countries. The Company's central office is in
Company is fully owned by Zuivelcoöperatie FrieslandCampina U.A, with about 19,000 member dairy farmers in the Netherlands, Germany and Belgium, one
of the world's largest dairy cooperatives. For more information please visit: www.frieslandcampina.com.
About HKB International Business Award 2018
Established by the Hong
Kong Business Magazine in 2015, The HKB International Business Awards 2018
honors international companies that have significant contribution to the growth
of East Asia economies, and recognise innovative projects and best practices
which enhanced the company's business. The award is supported by chambers of
commerce, embassies and business associations. For more information, please
 According to an online survey conducted by Kantar MillwardBrown in
2015-16, with a sample size of 1,115 mothers who had purchased growing up milk
in the past 1 month.
 According to Nielsen Infant Milk Formula Market Track Service data from
November 2016 to October 2017 in total Hong Kong supermarkets, convenient
stores, drugstores and Western drugstores in Macau; Copyright © 2017, The
to a survey conducted by Nielson from June 2016 to August 2017, 273 pregnant
mothers in Hong Kong, who had joined mother's club of any IFT brands, were