The UPS Foundation is providing US$1 million to the AIP Foundation to carry out a new road safety programme called Safety Delivered in Việt Nam, Thailand, Cambodia, and Myanmar. — Photo Courtesy of AIP |
HCM CITY — A new road safety programme called Safety Delivered inaugurated today in HCM City will work with young and inexperienced motorcyclists to improve their driving behaviours and seek to increase child helmet use.
The programme will be implemented in Việt Nam, Thailand, Cambodia, and Myanmar in two years, hoping to reach nearly 15 million direct and indirect beneficiaries.
Carried out by the Asia Injury Prevention (AIP) Foundation with sponsorship worth US$1 million from the UPS Foundation, it will feature school-based road safety education, public awareness campaigns, distribution of motorcycle helmets and education.
It will focus on distracted drivers because of the severe consequences of the act.
According to the World Health Organisation, a driver talking on a mobile phone is four times more likely to be involved in a road crash than one who is not.
Within its two years the programme is expected to save more than $12 million by reducing road accident injuries and fatalities.
“The personal and economic costs of road crashes are devastating – they are the leading cause of death for 15-29 year olds worldwide. But, we are determined to change that,” Greig Craft, president and founder of AIP Foundation, said.
The UPS Foundation identifies specific areas where its backing clearly impacts social issues. — VNS