Screen capture from the website vietnam.vn

HÀ NỘI — The Department of External Information under the Ministry of Information and Communications launched a new platform to promote Việt Nam's image.

Launched on Thursday in Hà Nội, https://vietnam.vn is an upgrade to the website but with completely different features on a new technology platform, aiming at aggregating information from more than 100 major press agencies, 63 portals of provinces/cities and other data sources to update and provide information quickly and multi-dimensionally about Việt Nam.

Phạm Anh Tuấn, head of the Department of External Information, said the Party and State have an interest in promoting the country's image abroad due to Việt Nam's increasing integration into the global political, economic, cultural, and social spheres.

There are currently more than 250 foreign-service press agencies and 80 websites in foreign languages operated by ministries, branches, and localities to serve external information and dissemination. Many organisations, businesses, and individuals are participating in media promotion efforts to showcase Việt Nam's culture and people online.

Tuấn said the increasing development of digital technology and artificial intelligence is driving a need for innovation in the field of journalism and communication. To keep up with this trend, new and intelligent technologies with outstanding features are required to process and provide information quickly and with diverse access, enabling the best possible response to all reader requests.

Apart from providing official information, the website also features continuously updated local information in the Destinations category, beautiful images and videos of Việt Nam in the Multimedia category, digitised versions of Việt Nam in digital space in the Vietnam 3D category, and a Figure section that showcases typical faces of the public.

The Views column provides an open forum for individuals from both domestic and international regions to share their views and perspectives on Việt Nam and its people.

The website aims to target a broad range of foreign readers by utilising Google's automatic translation support tool, which automatically translates all content into six languages: English, French, Spanish, Russian, German, and Japanese. These languages will default to the reader's choice during their next visit. The translated content is also edited to ensure accuracy. — VNS