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SINGAPORE- Media OutReach - 7August 2020 - The name Leong Poh Kee may come across as unfamiliar to manydigital natives. Yet, this unassumingcompany with almost 90 years of history is definitely a force to be reckonedwith in the watch industry. Leong Poh Kee is a homegrown watch company inSingapore which started out as a humble watch repair shop in the 1930s. Thefamily-run business has since expanded to become a trusted watch dealer familiarto watch enthusiasts and serious collectors in the region.
Operating from its retail store at BeachRoad, Leong Poh Kee distributes fashion and high-end watches in Singapore, including timepieces from brands such as Sarcar, Leonard Montres, Romago Swiss and Ball Watch. Anyone from casual watch-wearers to avid collectors will be able tofind something to suit their taste, be it tough and functional sports watches,or trendy and classy dress watches. But what really sets this watch dealerapart is their special interest in promoting unique brands with distinctstyles, which began way back in the 1970s with the dealer's exclusivepartnership with jewellery watch brand Sarcar.
Leong Poh Kee's legacy of providing good customerservice and maintaining friendships have let many loyal customers patronise thestore amidst this challenging time. Nevertheless, the forward-looking watchdealer also seeks to make moves to progress with times, embrace digitallandscape and cultivate a strong digital presence.
Leong Poh Kee now offers customers the optionof browsing and purchasing watches online, as the company recognises thegrowing need to reach out to a younger, tech-savvier demographic. Last year,the company has also launched accounts on social media in its bid to raiseawareness of its name online and attract new audiences to its stores.
In order to bolster their online outreachefforts, the watch company has recently reached out to local digital marketingfirms for their expertise. Managing Leong Poh Kee's digital marketing strategytoday is local internet marketing firm, Impossible Marketing. The agency has anestablished track record in helping client companies boost web traffic andbrand awareness through pay-per-click (PPC) advertising, social media marketing(SMM), and search engine optimisation (SEO).
Formore information, please visit: https://www.lpk.com.sg/.