Prudential and OVO forge strategic partnership in Indonesia

June 11, 2019 - 03:04
Prudential and OVO forge strategic partnership in Indonesia

Prudential to offer wellness, health and wealth solutions leveraging Indonesia’s leading mobile payment platform

 

JAKARTAand HONG KONG MediaOutReach - 10 June 2019 - PT Prudential Life Assurance ("Prudential"), a business unit ofPrudential Corporation Asia, today announced a strategic partnership with PTVisionet International ("OVO"), a leading digital payments, rewards and financialservices platform in Indonesia. The partnership significantly enhances Prudential'sreach in one of Asia's fastest-growing insurance markets with a digitally-savvypopulation.


Prudential and OVO will jointly develop new andcomprehensive digital propositions for customers encompassing wellness, healthand wealth products and services. Prudential and OVO customers will enjoy theconvenience of transacting online with electronic underwriting, e-payments,e-claims and easy access to Prudential's wide hospital network, complementing theface-to-face service from Prudential's financial consultants in 160 cities.


Prudential is the largest life insurer in Indonesia[1]with over two million customers, an industry-leading agency force of over 250,000agents, more than 400 offices and access to 430 bank branches. Available inover 115 million devices, OVO is the preferred digital payments platform forIndonesians[2],with over 500,000 merchants and a presence in 319 cities.


This partnership is a key step in Prudential broadercommitment to make health and wealth services affordable and accessible to allAsians. By leveraging OVO's complementary capabilities and extensive customerreach, Prudential will accelerate the Asia launch of Pulse, its digitalplatform powered by Artificial Intelligence (AI) technology. Pulse is the firstregional platform of its kind in Asia to offer holistic health management,empowering customers to manage their health, wealth and wellbeing anytime,anywhere.


Mr.Nic Nicandrou, Chief Executive of Prudential Corporation Asia, said, "Indonesiais vital to our Asia strategy and we are excited to bring unique and beneficialofferings to the country's growing population of digital consumers. Bycombining OVO's reach and Prudential's best-in-class products and services, wecan help Indonesians to digitally manage their wellness and health, protectwhat matters most, and grow their wealth."


Mr. Jens Reich, President Director of PrudentialIndonesia, said, "As a market leader in Indonesia, we remain focused onenhancing our operations and service to customers, through both digital and face-to-facechannels. Our collaboration with OVO helps meet the fast-evolving protectionand health needs of the Indonesia market. We will continueour efforts to support the government's vision to provide greater financialinclusion and promote the health and wellbeing of Indonesians."


Mr. Jason Thompson, Chief Executive Officer of OVO,said, "As Indonesia's largestmobile payments and financial services platform, our partnership withPrudential further underlines OVO's comprehensive suite of financial services,from payment, lending and now accessible insurance. Bringing the firstcollaboration between fintech platform and life insurer in Indonesia, we arehumbled to bring financial inclusion closer, allowing more people to enjoyequal financial access."


Note to Editors:


Prudential is launching in Asia adigital health app, Pulse by Prudential, that is the first of its kind in theregion to offer holistic health management to consumers. Using AI-poweredself-help tools and real-time information, the app serves as a 24/7 health andwellness partner to users, helping them prevent, postpone, and protect againstthe onset of diseases. Recently previewed in Malaysia, Pulse by Prudentialwill soon be available across the region, supported by a growing suite ofregional and local service providers such as Tictrac (digital wellness services) DoctorOnCall(online consultation in Malaysia), AIME (dengue tracker in Malaysia) and Boost(e-wallet in Malaysia).


Recent announcements related tothe launch of the AI-enabled ecosystem:

 


OVO is enriching financial services capacity withinthe OVO app through OVO PayLater. This new feature expands credit access tomillions of Indonesians, supporting the growing trend of retail sales growth inIndonesia. OVO PayLater is enabled by Taralite, as part of the company's strategyto better serve Indonesia's growing digital economy. OVO PayLater introducesindustry leading application process with one click credit facility activation,five minutes to obtain credit approval and immediate credit disbursal. Userscan immediately fulfil their transaction needs, while managing their cash flowon the OVO app. OVO PayLater service is accepted in 200,000 modern retailmerchants, such as Hypermart, ACE Hardware, Hoka-Hoka Bento and Bakmi GM.



[1]Largestinsurer by total premiums AAJI data 2018

[2]MorganStanley Report,February 2019


About Prudential Indonesia

PT Prudential Life Assurance(Prudential Indonesia) was established in 1995 and is part of UK-based Prudential plc. Prudential Indonesia is a business unit of Prudential Corporation Asia, based in Hong Kong. Prudential Indonesia is committed to developing itsbusiness in Indonesia, by combining Prudential'sinternational experience in life insurance with local knowledge and expertise.


Since launching its first unit-linked insurance product in 1999, Prudential Indonesia has been the market leader for these products in the country. In 2007, it established a Sharia Business Unit and has since been trusted as the leader in the sharia life insurance market inIndonesia.


Prudential Indonesia's head office is in Jakarta. As of December 31, 2018, it has 6 marketing offices in Bandung, Semarang, Surabaya,Denpasar, Medan and Batam and 404 Mandiri Marketing Offices (KPM) throughout the country. At 31 December 2018 Prudential Indonesia had more than 2.1 million customers, supported by more than 250,000 agents.


For more information, please visit Prudential Indonesia'swebsite here.


About PrudentialCorporation Asia


Prudential Corporation Asia is a business unit of Prudentialplc (United Kingdom)*, comprising its life insurance operations in Asia, andits asset management business, Eastspring Investments. It is headquartered inHong Kong.


Prudential is a leading life insurer that spans 12 markets inAsia, covering Cambodia, China, Hong Kong, India, Indonesia, Laos, Malaysia,the Philippines, Singapore, Taiwan, Thailand and Vietnam. Prudential has anextensive multi-channel distribution platform providing a comprehensive rangeof savings, investment and protection products to meet the diverse needs ofAsian families.


Eastspring Investments manages investments across Asia onbehalf of a wide range of retail and institutional investors. It is one of theregion's largest asset managers with a presence in 11 major Asian markets plusdistribution offices in the US and Europe. It has £151 billion (US$193 billion)in assets under management (as at 31 December 2018), managing funds across arange of asset classes including equities and fixed income.


For more information, please visit Prudential CorporationAsia's website here.

 

*Prudentialplc is incorporated in England and Wales, and its affiliated companiesconstitute one of the world's leading financial services groups.  It provides insurance and financial servicesthrough its subsidiaries and affiliates throughout the world.  It has been in existence for 170 years andhas £657  billion in assets undermanagement (as at 31 December 2018). Prudential plc is not affiliated in anymanner with Prudential Financial, Inc, a company whose principal place ofbusiness is in the United States of America.

 

Prudentialplc is listed on the stock exchanges of London (PRU.L), Hong Kong (2378.HK),Singapore (K6S.SG) and New York (PUK.N).


About OVO

OVO is the leading digital payment,rewards and financial services platform in Indonesia. Now, OVO is present in115 million devices and can be used to access payments, transfers, top up,withdrawals, and lending, as well as asset and investment management. OVO isaccepted in more than 300 cities in Indonesia and we are committed to buildingthe largest financial payment and technology company in Indonesia.


Formore information, please visit OVO's website here.

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