HONGKONG, CHINA - Media OutReach - 6December 2018 - Presented bythe Tourism Commission, organised by the Hong Kong Design Centre and having theHong Kong Animation & Comic Federation as a strategic partner (forprogramme or work related to local comic only), "Design District Hong Kong" (#ddHK) will collaborate with over 18 WanChai based and other local cultural and creative units to kick-off a 24-hour creativeevent, "dd24", on 7 December from 6 pm onwards for 24 hours non-stop. It willbring an array of diverse creative happenings at the former Grade II historicbuildings "Green House", 7 Mallory Street, and through a series of creativeactivities to delineate the regional culture that resonates with Hong Kongpeople with design, lead tourists to enjoy the authentic local designs withfootsteps and let visitors and the public experience different places in HongKong with creative navigation.

(Top) "Design District Hong Kong" (#ddHK) will kick-off a 24-hour creative event, "dd24", on 7 December from 6 pm onwards for 24 hours non-stop. The creative team has teamed up with Hong Kong Design Institute to turn basic strokes of Chinese characters into large public furniture, together with a giant "#" multi-functional public furniture to activate the public open space at 7 Mallory Street.
(Left corner) Hong Kong Design Centre has teamed up with the creative team to present "#ddCreativePlacemaking" from now until February 2021, in a number of spots in major streets of Wan Chai, to connect the community with creative designs. One of the placemaking designs is located at the junction of Queen's Road East and Stone Nullah Lane).
(Right corner) Riding on the theme of "Discover a Different Hong Kong by Design", the public can have a first-hand taste of "one space, multiple experiences" and explore Wan Chai day and night in 24 hours.  Practice yoga with Delia Indra Yoga to wake up your mind and feel the rhythm of the body to kick start a new day with positive energy.

Senseshave always been the guidance of design. Riding on the theme of "Discover aDifferent Hong Kong by Design", the public can have a first-hand taste of "onespace, multiple experiences", further exploration of space, activity, time andthe community. The 10 creative and playful experiences cover various designdisciplines like space design, food, art, dance, fashion, sport, education,placemaking, music, etc., and topics includes: the crossover of food andcreativity; self-discovery journey through sound navigation; depicting the cityby fashion and dance; refreshing your body by sport and meditation; parent-kidcreative workshop discovering old and new design in Wan Chai, etc.. Through aseries of co-creation workshops, Hong Kong Design Centre hopes to use design todrive value creation and the betterment of the society while promoting creativetourism of thedistrict, as well as to lift community livability and attract more tourists toHong Kong.

Besides,our creative team has teamed up with Hong Kong Design Institute to turn basicstrokes of Chinese characters (dot, slant, pressing forcefully, turning stroke,and vertical) into large public furniture, together with a giant "#"multi-functional public furniture to activate the public open space at 7Mallory Street. #dd24 makes use of the public furniture and space design for itscreative activities. It connects the local community and to improve mobility ofthe district, to make Hong Kong more livable through small changes, and triggerpublic to rethink the function of public spaces and building harmoniccommunity.

#ddInMotions: #dd24  - 10 Creative and Playful Experiences

#ddinMotions: #dd24

Date:                     7 December (Fri) to 8December (Sat)

Time:                     6pm to 6pm next day

Venue:                 7 Mallory Street, Wan Chai, andsurroundings

About Design District Hong Kong

Design District HongKong (#ddHK) is a 3-year Creative Tourism Project presented by TourismCommission, organised by Hong Kong Design Centre (HKDC), with Hong Kong Comics& Animation Federation (HKCAF) as Strategic Partner on programme related tolocal comic. #ddHK is a vibrant hub of creativity in the heart of thecity.  It is a fantastic blueprint forthe visitors and public to explore the city in a brand new way, it also alignsHKDC's public mission to promote future betterment of the society and communityresilience through design. In 2018, the theme is "Connected City: HongKong Stories".

About Hong Kong Design Centre

Hong Kong Design Centre (HKDC) was founded in 2001 as a strategicpartner of the HKSAR Government in establishing Hong Kong as centre of designexcellence in Asia. HKDC continues its public mission to promote wider andstrategic use of design and design thinking to create business value andimprove societal well-being. Our initiatives are anchored by five major workdirections: CONNECT, CELEBRATE, NURTURE,ADVANCE and ENGAGE.

HKDC's flagship programmes include Business of Design Week (since2002) -- Asia's leading annual conference and event on Design, Innovation andBrands; DFA Awards (since 2003) -- a widely recognised design awards thatcelebrates outstanding designs with Asian perspectives; Design IncubationProgramme (since 2012) and Fashion Incubation Programme (since 2016) -- 2-yearincubation programmes to nurture 4 future design and fashion entrepreneurs;FASHION ASIA HONGKONG (since 2016) -- a fashion initiative combiningconversations, interactions and cultural exchanges to energise the city's image,and position it as an Asian hub for fashion trade and business development;Knowledge of Design Week (since 2006) -- an annual thematic design knowledgesharing platform that explores how design can solve complex challenges of oursociety.