Foreign consumers visit a Vietnamese booth at the MEGA Show Hong Kong 2024.— VNA/VNS Photo Xuân Vịnh

HONG KONG — About 30 Vietnamese handicraft and gift companies are promoting their products at the MEGA Show Hong Kong 2024 which is taking place in the special administrative region of China from October 20-23.

As a prestigious trade exhibition in Asia-Pacific for handicrafts, gifts, household appliances, and consumer goods, the annual MEGA Show Hong Kong gathers world-famous brands in the consumer goods industry.

Đỗ Đình Lăng, director of LV & Hòn Ngọc Viễn Đông Co., Ltd., said that the company has participated in Mega Show Hong Kong for years. The fair brings many business opportunities, he said, adding that his company has found regular customers there.

According to Lăng, many major Vietnamese handicraft enterprises have participated in the fair. Currently, most of Việt Nam's handicraft export turnover comes from the participating enterprises.

This year's event attracted 3,000 businesses from 28 countries and territories, including Việt Nam, Thailand, the Philippines, Singapore, Malaysia, Indonesia, China, Hong Kong (China), Taiwan (China), Italy, the UK, Japan, Russia, and Australia. It is expected to welcome over 50,000 visitors.

According to the Ministry of Industry and Trade, Vietnamese handicraft products have been present in 163 countries and territories. The export turnover of Vietnamese handicraft products in 2023 reached about US$3.5 billion. Việt Nam is striving to rake in $4 billion from exporting handicraft products in 2025. — VNS