Đinh Ngọc Đức, Director of Market Department under the Việt Nam National Administration of Tourism, spoke to Weekly Việt
What is the Việt Nam National Administration of Tourism’s strategy to attract more foreign tourists to Việt
In our tourism marketing and promotion strategy, we have focused our efforts on three main markets. They are Europe; the East Asian market, including
In addition, we also are trying to develop new markets, like
A top priority in our marketing and promotion strategy is to utilise e-marketing. This marketing method is boundless in geographical position and it helps us save time and money.
In our marketing and promotion strategy, we have tried to mobilise capital resources from tour operators, airlines and partners inside and outside Việt
In addition, we have also developed a plan to create a Tourism Development Fund in order to have more capital resources to invest in tourism marketing and promotion.
In 2016, the Việt Nam National Administration of Tourism (VNAT) will focus its efforts on participating in major international tourism fairs, particularly those organised in Southeast Asia, Northeast Asia and
Other activities we have planned for this year include initiating fam trips and press trips from other countries to Việt
In our tourism promotion policy, Việt
With the Government’s decision to give visa waivers to incoming tourists to Việt
In addition, we have adopted a special programme for tourists from
In the pipeline is a plan to ask the Government to waive visas for all foreign tourists, regardless of nationality, coming to Việt
Quite a few Free Trade Agreements, including the Trans-Pacific Partnership Agreement (TPP), were signed between Việt
For our tourism sector, by signing the TPP, FTAs or becoming a member of the Asian Economic Community (AEC), we’ll face both opportunities and challenges. But here I just want to focus on opportunities.
It is no doubt that the number of visitors coming from the AEC to look for business or investment opportunities in Việt Nam will increase, including in tourism development.
In addition, the number of foreigners within the TPP or AEC coming to Việt
As a signatory to the TPP, businessmen coming from other TPP member countries will be given special treatment per regulations in the TPP official documents.
It is high time for Việt
Last but not least, VNAT will further expand its co-operation with other regional countries to diversify its tourism products while attracting more tourists and maximising customer referrals. — VNS