TOKYO, JAPAN - Media OutReach - 22 October2020 - Recently, the eye makeupbrand WOSADO BEAUTÉ created by Gianna Zhou,a former Silicon Valley engineer, was officially launched online for theAsia-Pacific market. The core product, WOSADO soft magnetic eyelashes, is basedon a professional soft magnetic material solution. It allows customers toeasily attach eyelash extensions to your upper and lower lashes in only a fewminutes. The process is much faster and easier compared to gluing eyelashes onyourself or applying extensions at a salon. With this solution, customers won'thave to worry about your short or un-curved lashes. It will save time and helpavoid working with glue as well. Unlike traditional eyelash extensions whichare difficult to apply, clean, and can be harmful to eyes, this product can beeasily worn and removed anytime and anywhere, allowing modern women to displaytheir blossoming beauty with a natural appearance in busy urban life and socialscenes.
"When Ilived and worked in Silicon Valley, my workrequired different makeup and status in differentsituations. Eye makeup was often the most time consuming and painstaking partof my routine." Gianna said. After hearing her distress, her close friendKathleen Ma showed her new design proposal for an eye makeup product. "We agreed to work together to find the mostinnovative products to achieve the effects we wanted."
Fromthere, Gianna and Kathleen studied various materials and technologies and alsovisited Tetsu Nakasuka, amagnetic materials expert in Japan for cooperation on R&D. In addition,they traveled back and forth between China and the United States to seek outproduct designs and solutions. After two years, they finally completed theproduct development and testing, and have successfully won a number ofinternational patents for product invention. WOSADO was founded - an eye makeupbrand to serve women worldwide.
According to Gianna Zhou, who was inspired toname the brand, the idea of WOSADO comes from Japanese which means flowersblooming in the courtyard. Its Chinese name is Yue Tong. Both names representthe vision of the WOSADO founders that they hope every woman's eyes, the windowsto their soul, are as bright as flowers, relaxed and beautiful.