Citi cardholders can now offset onlinepurchases using reward points with an even wider range of merchantsacross key spending categories

HONG KONG, CHINA - Media OutReach - 30 July 2018 - CitigroupInc. (NYSE: C) - Cititoday announced the addition of three new API (Application ProgrammingInterface) partners as the bank continues its effort to promote the benefits ofAPI usage and cross-industry collaboration with the aim of bringing banking andcredit card services to more customer digital touchpoints. 

Joining the Citi API ecosystem are household brands EGL Tours, Fortress,and Watsons, all of which will be integrating the Citi Pay with Points API withtheir e-commerce platforms, enabling Citi cardholders to offset onlinepurchases using their reward points instantly after checkout.  This follows the successful introduction ofthe Citi Pay with Points service on HKTVmall in March.  At the time of the launch, over 50% of Citicredit cardholders who shop on the HKTVmall platform had experienced theconvenience of being able to pay for online purchases using reward points. 

Lum Choong Yu, Head of Cards and Unsecured Lending at Citibank HongKong, said, "In 2017, we became the first bank in Hong Kong to launch an openAPI platform to give developers and consumer brands direct access to our APIsfor building innovative solutions that benefit customers.  We are extremely encouraged by the strongparticipation from our partners and our mutual commitment to enhance ourclients' digital experience.  Through ourever growing list of API partners spanning different industries, we are movingcloser to our ultimate goal of bringing banking services to where customers needthem and when they need them."

In addition to HKTVmall, previously-announced API partners by Citi HongKong include AIA Hong Kong, Octopus Cards Limited, Visa, and Zurich Hong Kong.  The collaborations involve the use of Citi's OpenAPI technology in various categories covering Cards, Customers, Money Movement,and Onboarding. The new services will be rolled out in phases in the comingyear.

"A healthy banking open API ecosystem also requires industry-wideparticipation.  We are fully supportiveof the Hong Kong Monetary Authority (HKMA)'s initiative to promote wideradoption of open API in the banking sector and the recent release of the OpenAPI Framework by the HKMA will further accelerate the implementation of thisimportant milestone for the industry and reinforce Hong Kong's position as aleading fintech hub.  Being in aprivileged position to be ahead of the four-phase implementation timelineoutlined in the Framework, we are looking forward to sharing best practiceswith the industry and contributing in any way we can to help develop thefintech ecosystem in Hong Kong," said Lum.  

From now on, to offset purchases when shopping at the online stores ofEGL Tours, Fortress, and Watsons either in full or partially, cardholders ofCiti points-bearing credit cards only have to follow three simple steps:

1) Complete payment with a Citi points-bearing credit card*

2) Perform one-time identity verification

3) Select the amount to pay with points

*Applicable to principalcardholders of Citi Ultima Card, Citi Prestige Card, Citi PremierMiles Card,Citi Rewards Card (Except CitiRewards UnionPay Card), Citi Gold Card and Citi Classic Card issued by Citibank(Hong Kong) Limited.

About Citi

Citi,the leading global bank, has approximately 200 million customer accounts anddoes business in more than 160 countries and jurisdictions. Citi providesconsumers, corporations, governments and institutions with a broad range offinancial products and services, including consumer banking and credit,corporate and investment banking, securities brokerage, transaction services,and wealth management.

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