Avnet Expands E-commerce Strategy in China with Alibaba

September 24, 2019 - 09:29
Avnet Expands E-commerce Strategy in China with Alibaba

Launches new Avnet Super Store on B2B e-commerce platform 1688.com and offers Alibaba Cloud-enabled Raspberry Pi product

 

PHOENIXand HANGZHOU, CHINA - Media OutReach - September 25, 2019 - Leading global technology solutions provider Avnet (Nasdaq: AVT) has launched an AvnetSuper Storeon Alibaba Group's China-focused B2B purchasing and wholesale marketplace,1688.com, through an alliance with Alibaba Group, one ofthe world's largest e-commerce companies. The companies announced the alliance,which brings together two established sources of technology innovation, onstage today during Alibaba's Apsara Conference in Hangzhou's Cloud Town. One ofthe first products offered through the new Chinese Super Store will be the AlibabaCloud-enabled Raspberry Pi 3 Model B/B+ computer.

 

"Throughour alliance with Alibaba Cloud, developers in China canaccelerate their IoT prototyping on a familiar and versatile platform withbuilt-in cloud connectivity," said Nishant Nishant, vice president of digital,Avnet. "By giving them easy access to feature-rich products that integratehardware and cloud, plus experts in the Avnet ecosystem that can help themovercome the challenges of scaling to production, Chinese developers will beable to take their IoT solutions to market faster than before."

 

AsChina's largest wholesale platform for industrial products, 1688.com is home tomore than 10 million enterprise storefronts, with 150 million users visitingthe site per day. The site serves as a dedicated sourcing channel for wholesalebuyers in China and has been expanding its cross-border wholesale business,including bringing foreign suppliers onto theplatform.In August 2017, the platform introduced IMALL, short for "IndustrialMall," a dedicated marketplace for major industrial brands and their officialdistributors, now counting up to 3,000 international and domestic brands. Byopening a Super Store on 1688.com, Avnet enhances its global e-commercestrategy and expands its online presence in China to serve customersspecifically in the small and medium business (SMB) market.

 

Byleveraging Alibaba Cloud's comprehensive suite of global cloud computingservices, engineers and developers in China are able to use the most popularsingle board computers, like the Raspberry Pi 3 Model B/B+, to rapidly deployreal world applications across IoT, AI, industrial automation and predictivemaintenance. Coupled with access to Avnet's portfolio of components andecosystem of experts that help bring connected devices from concept to designto production, this Super Store demonstrates Avnet's commitment to reducing thecomplexity of IoT solutions for customers around the world.

 

"Alibaba Cloud is pleased to partner with Avnet andbring its products and solutions to China. With Avnet's extensive offerings,the two companies will be able to create a lot of synergies to propel thedevelopment of IoT solutions and build an ecosystem of experts together," said KenShen, president of global ecosystem, Alibaba Cloud Intelligence.

 

Attendeesat the Apsara Conference will be able to learn more about Avnet's solutions andservices at booth # c323 withlive demos for innovators to see firsthand how they can quickly go fromprototype to production. Users can also purchase the Alibaba Cloud-enabledRaspberry Pi 3 Model B/B+ for CNY248.41. For more information, visit https://avnet.1688.com/.

 

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About Avnet


Avnet is a global technology solutions providerwith an extensive ecosystem delivering design, product, marketing and supplychain expertise for customers at every stage of the product lifecycle. Wetransform ideas into intelligent solutions, reducing the time, cost andcomplexities of bringing products to market. For nearly a century, Avnet hashelped its customers and suppliers around the world realize the transformativepossibilities of technology. Learn more about Avnet at www.avnet.com.

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