|The Huda Beach Soccer Festival 2022 will give the central region a festive vibe every weekend from July 10 to August 21.|
HUẾ — The 2022 Huda Beach Soccer Festival will begin on July 10 at Mỹ Khê Beach in Đà Nẵng before travelling to other central provinces as part of Huda beer's festive activities this year.
Other destinations will be Quảng Nam, Quảng Trị, Nghệ An and Hà Tĩnh, where matches will be held every weekend until August 21 before wrapping up with a two-day mega event at Nhật Lệ Beach in Quảng Bình.
One of the intriguing activities in the festival will be a beach football tournament co-organised by Carlsberg Vietnam and the Việt Nam Football Federation (VFF).
48 football teams from six central provinces will battle in qualification to advance to the eight-slot final round at Nhật Lệ Beach.
The winning team will get a trophy and VNĐ500 million (US$21,500) to deploy a significant CSR project in their hometown.
Additionally, on the final day in Quảng Bình, participants will have the opportunity to play football with the national striker Phan Văn Đức in a friendly game set up for lucky consumers buying Huda's products from June to the end of July 2022.
"I'm honoured to accompany Huda in the Beach Soccer Festival this year as a central region native. This is a wonderful opportunity for me to share my passion for football and my pride in central beauty with everyone," Huda Beach Soccer 2022 campaign ambassador Đức said.
At the festival-themed "Experience Central Beach in a Bottle," local people and tourists will enjoy many other activities to entertain their summer with exciting festive moments with interactive games and photo shoots while relaxing and enjoying the natural beauty of the central region.
Huda will energise the audience with a spectacular music event featuring famous Vietnamese singers and DJs such as Tóc Tiên, Justa Tee, Karik, Noo Phước Thịnh, Khắc Việt, ST Sơn Thạch and DJ Trang Moon during the night show.
"As the major and fast-growing company in the industry, Carlsberg Vietnam and Huda, the leading beer brand in the Central region with 30 years of engagement, is proud to associate and treasure the local pride and social values of the region. The Huda Beach Soccer Festival is a great opportunity to enjoy the bustling summer at the beautiful beaches of Central Vietnam, bringing excitement and bonding to everyone," Onno Rombouts, managing director of Carlsberg Vietnam, said.
Meanwhile, Branimir Bratanov, senior marketing director of Carlsberg Vietnam, added: "Extending our celebration to 'Experience Central in a Bottle,' local people will be treated to a feast of exciting events in the Huda Beach Soccer Festival. We aim to bring the most thrilling, not-to-be-missed series of activities that reunite local people from different provinces, sharing our love for football and enjoying the festive excitement." VNS