|Vietnam Red Cross staff helped residents in the northern province of Thai Binh strengthen house prior to storm season last year. The organisation has launched a campaign to raise peopel's awareness on charity work.— VNA/VNS Photo Quang Tuấn
HA NOI (VNS) — A new joint programme between the Viet Nam Red Cross (VRC) and nine agencies and businesses seeks to raise public awareness of humanitarian values and mobilise resources to help people living in difficulty.
Together with Viet Nam Television (VTV), the Voice of Viet Nam (VOV), the military-run telecom company Viettel and six other entities, the VRC will devote this year's resources to VND30 billion (US$1.43 million) Cow Bank project to provide 2,900 cows to residents in the country's 62 poor districts.
The agencies also plan to work together in communications and fundraising activities, especially around Tet and during a planned movement to help Agent Orange victims at the beginning of 2014.
Speaking at the signing ceremony, State President Truong Tan Sang called on organisations, businessmen and donors to get involved in VRC's humanitarian programme while praising the Red Cross society for its many achievements in recent years.
"Strengthening co-operation in humanitarian activities between ministries, sectors and enterprises, along with the Party and Government, would help underprivileged people live better lives both materially and spiritually," said Sang.
At the event, VRC received more than VND20 billion (over $950,000) in donations for the Cow Bank programme and its humanitarian fund, including $300,000 from the SBV, $240,000 from Miwon Viet Nam Company, $170,000 from the Viet Nam National Oil and Gas Group, $170,000 from Viettel Corporation and $100,000 from Coca-Cola Viet Nam. — VNS