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Have picture-based cigarette warnings had any effect on you?

Update: February, 21/2014 - 08:41
Image carried on cigarette packs in Viet Nam

The first pictures depicting the deadly consequences of smoking appeared on soft packets of cigarettes after the Law on Prevention and Control of Harmful Effects of Tobacco came into force last May. Two months ago, the pictures also appeared on hard packs.

In accordance with the law, all tobacco products made in Viet Nam or imported must be printed with warning pictures and words advising that smoking could lead to yellow or brown teeth, chronic obstructive pulmonary disease (endless coughing), brain bleeding, lung cancer. Buyers were also told that the bad effects of smoking could be passed on to unborn children.

Have you seen the pictures? Do you think they have made any difference to the bad habits of people you know?

Do you have similar campaigns in your country and how effective have they been? Are there any other models you think might be applicable in Viet Nam?

Please reply by email to:, or by fax to (84-4) 3 933 2311. Letters can be sent to The Editor, Viet Nam News, 79 Ly Thuong Kiet Street, Ha Noi. Replies to next week's questions must be received by Thursday morning, February 27, 2014.


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