HONG KONG, CHINA - Media OutReach
- 27 March 2019 - TAKARA PRINTING CO., LTD.
(TYO: 7921), one of two only companies in the whole of Japan
specialising in financial disclosure advisory, has invested in TRANSLASIA Holdings Pte. Ltd. which houses the rebranded Elite Asia brands (previously known as Elite Translations and Elite Interpreters) and the technology startup, AISA Digital Pte. Ltd. The company's first-ever investment in
Southeast Asia shows its conviction in the growth of the East Asian and the
Southeast Asian regions.
investment in TRANSLASIA Holdings attests to our confidence in this region and
our commitment to drive growth and expansion in East Asia and Southeast Asia.
We see enormous potential in the Southeast Asian market and Singapore is a
formidable gateway to that. We expect the growth of e-Commerce in this region
to be immense and TRANSLASIA Holdings is strategically positioned to take
advantage of this with its unique expertise in this region, its strengths, and
its technological innovations," comments Ryusuke Okada, Director and Managing
Executive Officer, TAKARA PRINTING CO., LTD. and Chairman, TRANSLASIA Holdings
fragmented nature of Asia has many businesses perplexed on how to successfully
enter, grow, and succeed in this region. Businesses have to grapple with
complex challenges like geographical and infrastructural disparity, cultural
diversity, and language differences. Yet, its phenomenal growth rates and
massive potential cannot be ignored by any business looking to succeed and
thrive in the global economy. A Google--Temasek study projected that the
Internet economy of Southeast Asia alone is set to exceed USD 240 billion in
gross merchandise value (GMV) by 2025, having already reached USD 72 billion in
is where AISA Digital can play a significant role.
2018 by Google and Temasek
Digital - Building for Now, Driving for the Future
to serve online businesses and e-Commerce portals, AISA Digital will launch its very first end-to-end
integrated localisation solution in March 2019 to companies who want to scale
their businesses across Southeast Asia. The solution is powered by a hybrid
model of AI technologies, a cloud-based localisation platform, and a
marketplace solution for ASEAN linguists residing across Southeast Asia. And
the result is the amalgamation of human and artificial intelligence to yield
faster, good quality, and cheaper localisation services to translate digital
contents or e-Commerce products to
innovation arm of TRANSLASIA empowers companies with massive localisation
capabilities so that businesses can triumph over language barriers and
outperform competitors in this immensely fragmented region," iterates Hong Yin
Yin, CEO, TRANSLASIA Holdings. "We assist them to capitalise on the burgeoning
digital economy and to be future-ready. Because the future is Asia."
Asia - From Service Provider to Solution Partner
launch of TRANSLASIA also marks the rebranding of Elite Translations and Elite
Interpreters to Elite Asia. Established since 2006 and headquartered in Singapore with offices in Hong Kong and Malaysia, the company has evolved into a
regional powerhouse that helps businesses navigate effortlessly across Asian
borders through innovative language services and solutions powered by
technology and people. Furthermore, Elite Asia will be liaising with TAKARA
PRINTING CO., LTD. to serve clients in Japan.
rebranding entails a paradigm shift in Elite Asia's business model with a
heavier investment in technology and a refocus on innovation. The company's
solutions are aggregates of an uncompromising approach to address clients' needs,
partnering them at a deeper level and going beyond just being a service
2019 - Expanding Businesses in Asia
unfolded on March 26, 2019, 10:00 AM to 1:30 PM at CHIJMES Hall, Singapore. The
half-day immersive event brought together media professionals, executives,
customers, key partners, regional digital powerhouses, and in-house teams to learn from
experts and get new ideas on how to navigate effectively and enhance
experiences in the fragmented Southeast Asia region. Attendees acquired
insights on how to expand successfully into the rest of Asia, overcome
globalisation barriers, and develop meaningful connections with your customers
using the newest language technology.
Holdings Pte. Ltd., which houses the Elite Asia and AISA Digital brands, helps
businesses overcome linguistic and cultural barriers and is the bridge to
communication so businesses can understand their needs in new business
environments. With TRANSLASIA, doing business in Asia feels like doing business
ABOUT TAKARA PRINTING CO., LTD.
TAKARA PRINTING CO., LTD. is the industry leader
providing financial disclosure support to listed companies in Japan as well as
IPO-related services in local and overseas markets. It produces and sells
printed materials related to the financial instruments & exchange act, the
company law, and investor relations related information. It also operates in
the production and handling of legal and IR-related advertisements. In
addition, it provides translation services for disclosure and IR-related
documents. Listed on the First Section of the Tokyo Stock Exchange, the company
was founded on June 15, 1952 and is headquartered in Tokyo, Japan.
ABOUT TRANSLASIA HOLDINGS PTE. LTD.
TRANSLASIA Holdings Pte.
comprises of a group of companies that provides suites of language and cultural
services and advisory to help business excel in new host countries. Its
innovative solutions, powered by technology and people, enable businesses to
connect across East Asia and Southeast Asia with one voice. With TAKARA
PRINTING CO., LTD. as its major shareholder, TRANSLASIA helps businesses take
flight across Asia by committing to the core values of clarity, transparency,
collaboration, trustworthiness, and conviction.
ABOUT ELITE ASIA PTE. LTD.
Elite Asia enables businesses to market
and communicate effectively across Asian markets, and to overcome business
complexities brought on by cultural and linguistic barriers. Since its
inauguration in 2006, this regional powerhouse has helped businesses navigate
effortlessly across East Asia and Southeast Asia. Headquartered in Singapore
with offices in Malaysia, Hong Kong, the company serves multinational companies
and regional firms through innovative language solutions powered by technology
and people, and by communicating with clarity, expressing within cultural
context, and speaking with conviction.
ABOUT AISA DIGITAL PTE. LTD.
AISA Digital Pte. Ltd. supports e-Commerce and
digital businesses with artificial intelligence capabilities that enable
massive localisation in Asian languages. AISA assists companies to actualise
digital transformation and capitalise on digital economies. Powered by a hybrid
model of AI technologies, cloud-based localisation technology, and a robust
marketplace solution for ASEAN linguists living across the Southeast Asia, AISA
delivers massive contextual translation in major ASEAN languages at high speed
and at a fraction of the cost.