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HBO Asia launches in Viet Nam

Update: September, 09/2005 - 00:00

HBO Asia launches in Viet Nam

(09-09-2005)

HA NOI — HBO Asia, a leading movie channel that includes HBO and CINEMAX, was officially launched in Viet Nam yesterday.

Local residential subscribers can now enjoy big blockbuster movies with Vietnamese subtitles on both channels in the comfort of their homes, said James Marturano, executive vice president, HBO Asia.

Programming on both channels will be customised for the Asian audiences and take into account the sensitivities of local Vietnamese culture, he added.

"We are very happy that our two channels can now be enjoyed legitimately in Vietnamese homes through our partnership with Q-net," Marturano said.

He added that Q-net’s responsibility to manage the subtitles will definitely help lower piracy in the country, an issue that HBO takes very seriously."

Q-net is HBO’s official distributor of both its commercial-free home entertainment channels – HBO and CINEMAX – to Vietnamese residents.

Both HBO and CINEMAX offer the viewer uninterrupted, round-the-clock entertainment featuring the best of Hollywood.

For more information on HBO and CINEMAX, viewers can log onto www.hboasia.com and www.cinamaxasia.com.— VNS

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