Milan, City seeks fashion status
Development of the fashion
industry in Viet Nam was discussed at a round- table meeting organised yesterday
by the British Council in Ha Noi.
Titled The Fashion
Industry in Viet Nam – A Waste of Talent, the meeting aimed to give a greater
voice to State-owned and private fashion enterprises, designers, fashion
teachers and policy makers. The meeting also highlighted the need for fashion
education to be linked more closely with the industry.
The chairman of Viet Nam
Garment and Textile Association, Le Quoc An, said fashion design was not highly
valued by the fashion industry in Viet Nam.
"There have been very
few fashion products designed by Vietnamese designers which have been accepted
on the international market," said An.
"Most of the big
names in Viet Nam’s fashion industry do not even have their own design
Chairman of the
International Garment and Textile Training Centre (IGTC) in HCM City, Diep Thanh
Kiet, says that most young Vietnamese designers concentrate on haute couture
fashion, which is mainly suitable for catwalks and not for ready-to-wear
"I have to admit that
haute couture provides for the greatest scope for creative expression, but the
fashion industry is largely geared towards the ready-to-wear sector," he
Designer Ngo Thai Uyen,
who is also director of the Ngo Thai Uyen Design Joint Stock Company, said
fashion students in Viet Nam do not have the chance to practise and apply their
knowledge in practical work.
"It has been shown
that a lot of young designers don’t know how to realise their designs even
though their drawing skills and ideas are of a high standard," she said.
Dr Martin Shoben, from the
London Centre for Fashion Studies, said he agreed with Uyen’s view, adding
that the London Centre’s aim was to nurture more international-standard
designers in Viet Nam. The centre’s Ha Noi branch opened in 2004 and attracted
hundreds of students.
Director of the Vocational
Science Research Centre, Prof Do Minh Cuong, said a suitable training programme,
which combines both basic background and other practical skills, should be
offered at training centres as well as fashion colleges.
graduate from these centres and colleges will be the seeds of the industry’s
future," he said.
"In addition, it’s
necessary to set up a close link between fashion manufacturers and training
The Garment and Textile
Association’s An said training programmes must focus more on the fashion
industry’s demands, practical business knowledge and marketing strategies.
He said that to decrease
the gap between theory and practical application, post-grad designers should
undertake work experience at industrial garment and textile factories, to help
develop their own trademarks.
It’s a move that IGTC’s
Kiet said should also factor in the need to educate the nation’s fashion
policy makers and managers.
The round-table meeting
was attended by designers, fashion design teachers, educators and
representatives of fashion enterprises from the UK and Viet Nam.
The British Council has
been involved in Vietnamese fashion since 2002 and has organised a wide range of
programmes including the UK-Vietnam Fashion Show, design training workshops and
Street Symphony fashion shows in Ha Noi and HCM City. — VNS