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Payless ShoeSource to open in VN

Update: February, 14/2012 - 10:39

HA NOI — US footwear franchise Collective Brands has signed a franchising contract with the Central Marketing Group to open five Payless ShoeSource stores in Viet Nam

Under the agreement, Payless would provide products, marketing strategies and use of trademarks while the Central Marketing Group will be responsible for finding locations, building stores, training, recruiting and expanding markets.-VNS

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