With the economic crisis hitting tourism, many travel firms have launched new products to attract customers.
HCM City-based travel firm Lua Viet, which said discovering new destinations and designing new tours has been a focus, has developed tours to the central region this year.
Small travel firms have also been trying to revamp their tours and itineraries to make them more attractive.
Nguyen Ngoc Thu of Bi Tour said she planned to launch "humanitarian tours" that target clients who seek to make friends with others.
Cities and provinces have also been trying to create new products.
Da Nang has unveiled a tour to Son Tra peninsula and built two floating huts in the Bai Nom area for anglers.
Da Lat has introduced tours to mountain craft villages and technology-based agricultural production areas. —VNS